Interactive marketing, sometimes called trigger-based or event-driven marketing,[1] is a marketing strategy that uses two-way communication channels to allow consumers to connect with a company directly. Although this exchange can take place in person, in the last decade it has increasingly taken place almost exclusively online through email, social media, and blogs.
^"Interactive Marketing: What is it and How Can You Benefit from It?". Retrieved 2016-09-01.
and 21 Related for: Interactive marketing information
Interactivemarketing, sometimes called trigger-based or event-driven marketing, is a marketing strategy that uses two-way communication channels to allow...
Marketing management is the strategic organizational discipline which focuses on the practical application of marketing orientation, techniques and methods...
media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are...
consumer privacy and data protection. Nonlinear marketing, a type of interactivemarketing, is a long-term marketing approach which builds on businesses collecting...
of digital content marketing. Brand language Content strategy Custom media Earned media Interactivemarketing Permission marketing SEO Pulizzi, Joe; Barrett...
are media planning and buying, digital and interactivemarketing, sports and events marketing, field marketing and brand consultancy. Omnicom Group was...
the number of users and level of customer service. The software's InteractiveMarketing Hub was released in 2010, when the software's user interface was...
Journal of Marketing, Journal of Marketing Research, Journal of Public Policy and Marketing, Journal of International Marketing, Journal of Interactive Marketing...
Marketing communications (MC, marcom(s), marcomm(s) or just simply communications) refers to the use of different marketing channels and tools in combination...
distraction. Interactive media is a method of communication in which the output from the media comes from the input of the users. Interactive media works...
and "Best of Show" awards for the 6th Annual DFWIMA Excellence in InteractiveMarketing (in 2006). Fossil has also been voted one of the Top 100 Best Companies...
direct marketing, public relations, public affairs, brand development, customer relationship management, sales promotion, and interactivemarketing, through...
Interactive advertising uses online or offline interactive media to communicate with consumers and to promote products, brands, services, and public service...
in interactivemarketing: The case of viral marketing at Plaxo Archived October 9, 2011, at the Wayback Machine. Journal of InteractiveMarketing. Marshall...
advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the...
(2017). "Permission Marketing and Privacy Concerns — Why Do Customers (Not) Grant Permissions?". Journal of InteractiveMarketing. 39: 39–54. doi:10.1016/j...
Journal of Marketing. He sits on the editorial boards of the Journal of Marketing Research, Marketing Letters, Journal of InteractiveMarketing, and the...
Digitas Health is an interactivemarketing agency catering exclusively to healthcare and pharmaceutical companies. The company was founded in 1990 as...
Economics, Consumer Benefits, and Research Opportunities". Journal of InteractiveMarketing. 27 (3): 141–157. doi:10.1016/j.intmar.2013.05.001. Pulliam-Moore...
Global Information