Whopper Sacrifice was an advertising campaign by Burger King which was launched in January 2009.[1][2] After unfriending 10 people on Facebook, people were eligible for a free Whopper by Burger King. Apparently, Burger King told them that they were worth “1/10th of a Whopper”. The app was disabled by Facebook.[3] The campaign was developed by Crispin Porter + Bogusky.[4][5]
^Wortham, Jenna (2009-01-15). "'Whopper Sacrifice' De-Friended on Facebook". Bits Blog. Archived from the original on 2021-05-15. Retrieved 2022-02-26.
^"Does Burger King's Facebook 'Whopper Sacrifice' Go Too Far?". CBS News. Retrieved 2022-02-26.
^McCarthy, Caroline. "Delete 10 Facebook friends, get a free Whopper". CNET. Archived from the original on 2022-02-26. Retrieved 2022-02-26.
^Beverland, Michael (2018). Brand management co-creating meaningful brands. Los Angeles: SAGE. ISBN 1-4739-5198-4. OCLC 1021174921.
^Bergh, Joeri van den (2011). How cool brands stay hot : branding to generation Y. Mattias Behrer. London: Kogan Page. ISBN 978-0-7494-6251-2. OCLC 707822164. Archived from the original on 2023-07-03. Retrieved 2022-02-26.
WhopperSacrifice was an advertising campaign by Burger King which was launched in January 2009. After unfriending 10 people on Facebook, people were...
The Whopper is the signature hamburger and an associated product line sold by the international fast food restaurant chain Burger King and its Australian...
"WhopperWhopper" is a song by American fast food restaurant chain Burger King that serves as a jingle for the advertisement of the chain's signature...
The Impossible Whopper is a veggie burger sold by Burger King. It is a variant of the Whopper, with a burger patty made from a meat alternative provided...
The BK Whopper Bar is a limited service concept created by fast-food restaurant Burger King in 2009. The Whopper Bar is a high end concept designed to...
The corporation opened Burger King stores and went on to introduce the Whopper burger in 1957 when it also dropped "Insta" from the name. At this same...
King fast food franchise, along with David Edgerton. He also created the Whopper sandwich. After selling Burger King to the Pillsbury Company in 1967, he...
to McDonald's proposing a joint promotion for Peace Day called the "McWhopper", a combination of the two restaurants' signature burgers. The overture...
franchisees and renamed in 1954, BK began expanding its menu by adding the Whopper. The company did not add another permanent hamburger to its menu until...
parodied slogans, such as Have it your way and It takes two hands to handle a Whopper. From the early 1980s until approximately 2002, Burger King engaged a series...
to revamp individual stores, and a new restaurant concept called the BK Whopper Bar. These changes re-energized the company. Despite the successes of the...
milkshakes to a larger and more diverse set of products. In 1957, the "Whopper" became the first major addition to the menu, and it has since become Burger...
food industry ever. It was reformulated as the Chicken Whopper (2002), named after their Whopper Sandwich. That was replaced by the BK Baguette (2004)...
globally; and in the US to promote the Texas Double Whopper "The Whopper says:" (2001) "The one and only Whopper" (1978) As part of its campaign to differentiate...
Burger King Israel introduced their "SufganiKing" (Hebrew: סופגניקינג): a Whopper with two sufganiyot in place of the bun. The SufganiKing was available...
onward in commercials promoting the new "Mac and Cheetos" and flame-grilled Whoppers. During the late 1960s to early 1970s, the Burger King was introduced as...
chicken sandwich into a larger, more male-oriented sandwich served on a Whopper bun, it also reformulated the Ocean Catch as the BK Big Fish. The new fish...
version of the sandwich called the Big King XXL, based on the company's Whopper sandwich. The Big King XXL is part of a line of larger double cheeseburgers...
2013. Retrieved February 18, 2013. Cruz, Julie (February 5, 2012). "Le Whopper Duels Le Big Mac in Burger King France Return". Bloomberg News. Retrieved...
at the Wayback Machine, USA Today, May 23, 2005. Burger King to offer whopper of a breakfast sandwich Archived 2011-05-23 at the Wayback Machine By Bruce...
revolves around not having vegetables like lettuce, onions, or tomatoes. Whopper Big King Other types of big hamburger by other QSR vendors: McDonald's...
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