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Vegan Friendly
Founded
2012; 12 years ago (2012)
Focus
Veganism
Leader
Omri Paz
Website
www.vegan-friendly.co.il/
Vegan Friendly, formerly the Association for the Vegan Future, is an Israeli organization founded in September 2012 by Omri Paz, an advocate of veganism and animal rights.[1]
The association operates in two main areas:
Promoting the vegan lifestyle: labeling vegan products and vegan-friendly businesses, encouraging businesses to add vegan options, and organizing large-scale events.
Raising awareness, explanation, and education: achieved through the execution of innovative projects in various fields by the supporters' club - Vegan Active.
Some of the most noticeable projects of Vegan Friendly include: The world's largest vegan festival - Vegan Fest; The first vegan commercial in Israel; "A Mother's Testimony" which included the participation of Rotem Sela; "Food Engineers" project; Gary Yourofsky's visit and lecture tour in Israel; The Vegan congress.
^CTech (2021-09-16). ""I was obsessed growing up with what's right and what's not right, finding justice."". Calcalist. Retrieved 2022-05-06.
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