Urchin Tracking Module (UTM) parameters are five variants of URL parameters used by marketers to track the effectiveness of online marketing campaigns across traffic sources and publishing media. They were introduced by Google Analytics' predecessor Urchin and, consequently, are supported out of the box by Google Analytics. The UTM parameters in a URL identify the campaign that refers traffic to a specific website,[1] and attribute the browser's website session and the sessions after that until the campaign attribution window expires to it. The parameters can be parsed by analytics tools and used to populate reports.[2]
This example URL has four of the five UTM parameters highlighted:
Urchin Tracking Module (UTM) parameters are five variants of URL parameters used by marketers to track the effectiveness of online marketing campaigns...
UTM zone is some parameterization of the transverse Mercator projection. The parameters vary by nation or region or mapping system. Most zones in UTM...
HyperText Transfer Protocol (HTTP) Semantic URLs URI scheme UTMparameters Web beacon Parameters to index.xhtml – MediaWiki T. Berners-Lee; R. Fielding; L...
Look up UTM in Wiktionary, the free dictionary. UTM may refer to: Unified threat management, an approach to network security Universal Turing machine...
pixels to disseminate across the different media, and management of the UTMparameters — traditionally manually operated across different adtech platforms...
Latitude/longitude and UTM are common horizontal position representations. The horizontal position has two degrees of freedom, and thus two parameters are sufficient...
Yahoo JP Zanox click identifier (zanpid), used by Awin Query string UTMparameters Web analytics Social media analytics This disambiguation page lists...
University of Technology Malaysia (UTM) (Malay: Universiti Teknologi Malaysia) is a premier Malaysian public research-intensive university ranked 188th...
for the projection. For the transverse Mercator projection used in UTM, the parameters associated are the latitude and longitude of the natural origin,...
however misleading in that the D and B parameters are not angular rotations, and that the A and E parameters do not correspond to the pixel size if D...
trackable like Return on Investment is, but mechanisms such as links with UTMparameters can be created to track conversion behavior of influence. The Internet...
projections. Common examples include the Universal transverse mercator (UTM) and national systems such as the British National Grid, and State Plane...
A universal testing machine (UTM), also known as a universal tester, universal tensile machine, materials testing machine, materials test frame, is used...
parameters must come first. If both are used, the crs must precede the u. All parameters are case-insensitive, so, imagining a future new parameter mapcolors...
The University of Toronto Mississauga (abbreviated as UTM or U of T Mississauga) is a satellite campus of the University of Toronto located in Mississauga...
Introduction to Geology. New York: Halsted. pp. 13–15. List of geodetic parameters for many systems from University of Colorado Gaposchkin, E. M. and Kołaczek...
Transverse Mercator (UTM) projection, as it has an origin and other parameters that are different from those used in UTM. Grid Parameters: Online resources:...
EPSG Geodetic Parameter Dataset (also EPSG registry) is a public registry of geodetic datums, spatial reference systems, Earth ellipsoids, coordinate...
island of Ireland. The Universal Transverse Mercator coordinate system (UTM) is used to provide grid references for worldwide locations, and this is...
measurements are used to determine the ellipsoid parameters by the method of least squares adjustment. The parameters determined are usually the semi-major axis...
and associated parameters of the gravitational field based on an optimum combination of available data. The WGS 72 ellipsoid parameters, datum shifts and...
UT Knoxville UT Chattanooga UT Martin UTHSC UTSI UTS The University of Tennessee System (UT System) is a system of public universities in the U.S. state...
hellgate-manhunt-2-simpsons/1100-6181909/?utm_source=gamefaqs&utm_medium=partner&utm_content=news_module&utm_campaign=gamespace_news Overview at Game Vortex...