The home page in March 2004, the starting point of the titular alternate reality game
Type of site
Alternate reality game
Available in
English
Created by
42 Entertainment
URL
www.ilovebees.co
Commercial
no
Registration
no
Current status
Online
I Love Bees (also known as ilovebees or ILB for short) was an alternate reality game (ARG) that served as both a real-world experience and viral marketing campaign for the release of developer Bungie's 2004 video game Halo 2. The game was created and developed by 42 Entertainment. Many of the same personnel had previously created an ARG for the film A.I. titled The Beast. I Love Bees was commissioned by Microsoft, Halo 2's publisher and Bungie's ultimate parent company at the time.
I Love Bees was first advertised by a hidden message in a Halo 2 trailer; players who investigated the titular website discovered that the pages appeared to be hacked by a mysterious intelligence. As players solved puzzles, audio logs were posted to the ilovebees.com site which gradually revealed more of the fictional back-story, involving a marooned artificial intelligence stranded on Earth and its attempts to put itself back together.
250,000 people viewed the ilovebees website when it was launched in July 2004, and more than 500,000 returned to the site every time the pages were updated. More than three million visitors viewed the site over the course of three months, and thousands of people around the world participated in the game. I Love Bees won numerous awards for its innovation and helped spawn numerous other alternate reality games for video games.
from the original on November 17, 2019. Retrieved October 28, 2019. "ILoveBees credits". Bungie. Archived from the original on December 8, 2014. Retrieved...
"birds and bees" lyric: And that's why birds do it, bees do it Even educated fleas do it Let's do it, let's fall in love, let's make our love Sex education...
being broken outside of professional wrestling was in 2004, during the ILoveBees alternative reality game used to promote Halo 2, when one of the calltakers...
Extended Reality Game - Interactive Emmy Nominee" McGonigal, J. (2008) "Why ILoveBees: A Case Study in Collective Intelligence Gaming." "Frog Fractions 2 -...
points by completing various tasks. This use of an ARG is similar to ILoveBees, which was a viral marketing campaign for the Xbox game Halo 2, and another...
he co-founded 42 Entertainment, whose alternate reality games include ILoveBees to promote the Xbox game Halo 2 and Year Zero to promote the Nine Inch...
ILB may refer to: ILoveBees, an alternate reality game Inflation-linked bond, see inflation-indexed bond, a financial debt instrument Inside linebacker...
Namco. Scene: Closing credits, Cast. Barber, John F. (ed.). "Archives – ILoveBees". radio nouspace. Archived from the original on August 20, 2014. Retrieved...
the game were released with varying similarities to the original game. ILoveBees – An alternate reality game that was spread virally after a one-second...
"I Started a Joke" is a song by the Bee Gees from their 1968 album Idea, which was released as a single in December of that year. It was not released as...
honey bee (also spelled honeybee) is a eusocial flying insect within the genus Apis of the bee clade, all native to mainland Afro-Eurasia. After bees spread...
pique their curiosity. In games such as Enter the Matrix, Year Zero, ILoveBees, and Lost Experience, URLs make up a part of the background of the game...
and as a result humans' relationship with bees—particularly honey bees—has ranged from encounters with wild bees (both prehistorically and in the present...
Amarao in Digital Manga's FLCL, Herzog in the alternative reality game ILoveBees and Akuma in the Street Fighter franchise among numerous others. Adventures...
These songs were "Stayin' Alive", "Love Is Thicker Than Water", "Night Fever" and "If I Can't Have You". The Bee Gees won five Grammy Awards for Saturday...
has worked on alternate reality games including The Beast (2001) and ILoveBees, and is the writer of the Facebook game Marvel Avengers Alliance (2012)...
“Melissa”, "Durga” and “The Sleeping Princess” in the alternate reality game ILoveBees. She has written for many shows including Pop Up Video, Attack of the...