1969; 55 years ago (1969) (as the Scottish Tourist Board)
Type
Executive non-departmental public body
Jurisdiction
Scotland
Headquarters
Ocean Point One, 94 Ocean Drive, Leith, Edinburgh
Employees
525 (2019)[1]
Minister responsible
Ivan McKee MSP, Minister for Business, Trade, Tourism and Enterprise
Organisation executives
Malcolm Roughead, Chief Executive
Lord Thurso, Chairperson
Website
www.visitscotland.com
VisitScotland, formerly the Scottish Tourist Board (Scottish Gaelic: Bòrd Turasachd na h-Alba), is a national tourism organisation for Scotland. It is an executive non-departmental public body of the Scottish Government, with offices in Edinburgh, Glasgow, Aberdeen, Inverness, and other parts of Scotland.[2]
Among the organisation's tasks is the attraction of visitors to Scotland through advertising and promotional campaigns. VisitScotland also manages a number of quality grading schemes for tourist accommodation and attractions.[3] The organisation also operates the VisitScotland.com website which provides bookings and information service for visitors to Scotland. From 2001 this website was operated as a public-private partnership venture,[4] though this venture (and the website) was brought back into public ownership in 2008.[4][5]
^Annual Report and Financial Statements for the year ended 31 March 2019 (PDF). visitscotland.org (Report). VisitScotland. 2019. p. 64. Total FTE @ 31/03/19 [..] 525
^"Our Locations". visitscotland.org. Visit Scotland. Retrieved 15 January 2020.
^"Quality Assurance gradings - QA Conditions and Criteria". visitscotland.org. VisitScotland. Retrieved 13 June 2019.
^ ab"Tourism body criticised over handling of e-tourism venture". parliament.scot. Scottish Parliament. 14 May 2009. Retrieved 13 June 2019.
^"VisitScotland's online booking site loses £12m over five years". heraldscotland.com. Herald Scotland. 15 May 2009. Retrieved 13 June 2019.
George IV's visit to Scotland in 1822 was the first visit of a reigning monarch to Scotland in nearly two centuries, the last being by Charles II for...
Guardian. Retrieved 26 May 2014. "Scotland's Airports & Flights Around The Country". www.visitscotland.com. VisitScotland. Retrieved 7 January 2024. "Destinations...
April 2009, VisitEngland became more of a stand-alone body from VisitBritain, more on a par with the devolved entities, VisitScotland and VisitWales. In...
Edinburgh". VisitScotland. Archived from the original on 9 May 2013. Retrieved 28 February 2013. "Voltaire said: Athens of the North". Scotland.org. September...
Whisky Tours, Tastings & Map". www.visitscotland.com. Osborn, Jacob (13 August 2019). "A Comprehensive Guide to Scotland's Whisky Regions". Man of Many. "Whisky...
of Scotland. The main tourist season is generally from April to October. In addition to these factors, the national tourist agency, VisitScotland, have...
England VisitBritain Northern Ireland Tourist Board VisitScotlandVisit Wales "Overview". visitbritain.org. 10 April 2015. "Update on VisitEngland Quality...
Ltd, ISBN 0-71370482-9 (p. 270) "Month Four: Deciding Groomswear". scottishwedding.visitscotland.com. VisitScotland. Retrieved 1 March 2014. v t e v t e...
Archived from the original on 9 November 2020. Retrieved 6 February 2021. VisitScotland in Shetland last year said the Shetland TV series and books had been...
uk. Scottish Borders Council. 30 May 2022. Retrieved 3 June 2022. "Fort William announced as host venue 2023 UCI Cycling Worlds". VisitScotland.org....
5. He also filmed strands for a Scottish TV magazine show You have to do this..., and appeared in the VisitScotland Tartan Week in New York City for...
Monarchy – Official website Petition Number 512 Saint Andrew in the National Archives of Scotland The Saltire – Scotland's national flag at VisitScotland...
threaten to publish huge cache of NHS Scotland data". BBC News. BBC. 27 March 2024. Retrieved 27 March 2024. "VisitScotland to close all information centres...
Tastings & Map". VisitScotland. Retrieved 16 December 2019. Peat, bog and world-class whisky – why Islay remains the jewel in Scotland’s single-malt crown...
information and customer care.[citation needed] VisitBritain VisitEngland VisitScotland "Visit Wales - Coronavirus". www.visitwales.com/coronavirus. Retrieved 30...
2009". "Speyside Distilleries - Whisky Tours, Tastings & Map". www.visitscotland.com. "Highland vs Speyside – a tale of two regions". 18 August 2017...
Scottish independence (Scottish Gaelic: Neo-eisimeileachd na h-Alba; Scots: Scots unthirldom) is the idea of Scotland regaining its independence and once...
Filming Macbeth on Isle of Skye". VisitScotland. "Full record for 'Highlands and Islands – a Royal Tour'". Scottish Screen Archive. Retrieved 21 June...
abroad to promote Scottish tourism and other connections. (At least 1 in 5 Scottish-descended people surveyed in 2017 by VisitScotland, the national tourism...
on 28th May 1955 at Wormit in the Scottish Region British Railways". Retrieved 9 June 2013. "Wormit – VisitScotland". Retrieved 9 June 2013. "Overview...
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