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Umvolkung (German: [ˈʔʊmˌfɔlkʊŋ]) is a term in Nazi ideology used to describe a process of assimilation of members of the German people (the Volk) as a way for them to forget about their language and their origin. As a neologism, it echoes Umpolung, 'polarity inversion', leading to an interpretation akin to "ethnicity inversion".
The term is also used to describe the "re-Germanisation" of the German people, after new Lebensraum was conquered and the German people who already resided there would become more German again. Umvolkung in the first sense was seen as a negative process during the Third Reich, while the second process was seen as more desirable.