Temple Fielding information

Temple Hornaday Fielding (October 8, 1913 – May 18, 1983)^[1] was an American travel writer from in the Bronx who published the Fielding Travel Guides starting in 1948.

During World War II, he was a psychological operations operative in Europe under the Office of Strategic Services (OSS). Fielding was a Captain attached to the Morale Operations Branch (MO) unit, 2677th Regiment OSS (Provisional). The "2677" was the subject of an inside joke at MO Rome, since the Pantone color code for the ink used in the forgery of the 6 pfennig Hitler head stamp was 2677. MO Rome was headed by Eugene P. Warner, a civilian, formerly of the Associated Press. MO Rome used an existing Italian printing house where many of the leaflets, posters, and forged postage stamps were printed. Fielding allegedly helped with the printing as part of the Planning Group.^[2] Fielding was discharged from the army as a Major on June 6, 1945.^[3]

In 1945, his OSS superior, Gene Warner, became public relations director for TWA International Division. Warner is said to have needed some institutional mentions for the airlines, and asked Temple to scare up some national magazine assignments in which the placements could be made. Fielding was able to place the airline ads in the Saturday Evening Post and Cosmopolitan.^{[citation needed]}

Fielding's first travel guide, Fielding's Travel Guide to Europe, was published in 1948. In 1951 he and his wife moved from New York to Denmark, but soon resettled in Formentor, Mallorca, Spain, where he established his company headquarters for Fielding Publications, Inc.

With World War II over, Fielding viewed it as his mission to make Europe available to America. Fielding's guides emphasized hotels, restaurants, and shopping rather than cultural attractions, which he felt were not very important to most of his readers.^[4]

Fielding was an editor of the Ladies' Home Journal from 1968-1983 and of Travel and Leisure from 1970-1983.^[1]

Robert Young Pelton acquired Fielding's Travel Guides in 1993;^[5] they were published until 1998.

^ ^a ^b "Temple Fielding". National Portrait Gallery, Smithsonian Institution. 1970. Retrieved 2023-02-12.
^ Friedman, Herbert A.; Prosser, Franklin (November 19, 2003). "The United States PSYOP Organization in Europe During World War II". www.psywarrior.com. Retrieved 2023-02-11.
^ "Modern Living: A Guide to Temple Fielding". Time. 1969-06-06. ISSN 0040-781X. Retrieved 2023-02-11.
^ Cite error: The named reference :0 was invoked but never defined (see the help page).
^ Dubin, Zan (1996-12-25). "Adventurer Publishes a Field Guide for the Fearless". Los Angeles Times. Retrieved 2023-02-11.

[:2-1] "Temple Fielding". National Portrait Gallery, Smithsonian Institution. 1970. Retrieved 2023-02-12.

[2] Friedman, Herbert A.; Prosser, Franklin (November 19, 2003). "The United States PSYOP Organization in Europe During World War II". www.psywarrior.com. Retrieved 2023-02-11.

[:1-3] "Modern Living: A Guide to Temple Fielding". Time. 1969-06-06. ISSN 0040-781X. Retrieved 2023-02-11.

[:0-4] Cite error: The named reference :0 was invoked but never defined (see the help page).

[5] Dubin, Zan (1996-12-25). "Adventurer Publishes a Field Guide for the Fearless". Los Angeles Times. Retrieved 2023-02-11.

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