For the Australian company, see Sunshine Biscuits (Australia).
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Sunshine Biscuits, Inc.
Sunshine Biscuits at Strawbery Banke in Portsmouth, New Hampshire
Company type
Public
Industry
Food processing
Founded
Kansas City, Missouri (1902; 122 years ago (1902), as Loose-Wiles Biscuit Company)
Founders
Joseph Loose Jacob Loose John H. Wiles
Defunct
1996; 28 years ago (1996)
Fate
Acquired
Successor
Keebler/Kellogg's
Headquarters
Elmhurst, Illinois
,
U.S.
Area served
Nationwide
Products
Snacks
Parent
Keebler Company (Ferrero SpA)
Sunshine Biscuits, formerly known as The Loose-Wiles Biscuit Company, was an independent American baker of cookies, crackers, and cereals. The company, which became a brand on a few products such as Cheez-It, was purchased by Keebler Company in 1996,[1] which was purchased by Kellogg Company in 2001. Around then, Sunshine Biscuits was headquartered in Elmhurst, Illinois, where Keebler was located[2] until 2001.
At the time of its purchase by Keebler, Sunshine Biscuits was the third largest cookie baker in the United States.[3]
^Elliot, Stuart (August 20, 2008). "Those Shelved Brands Start to Look Tempting". The New York Times.
^King, Sharon (January 25, 1998). "Look Who's Leaping From That Hollow Tree". The New York Times.
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