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Figure A: Normal Decay Figure B: Sleeper Effect
The sleeper effect is a psychological phenomenon that relates to persuasion. It is a delayed increase in the effect of a message that is accompanied by a discounting cue, typically being some negative connotation or lack of credibility in the message, while a positive message may evoke an immediate positive response which decays over time. The sleeper effect also refers to a delayed positive response that is maintained over time. The effect was first noticed among US Army soldiers exposed to army propaganda. It was hypothesized that over time the soldiers forgot that the message was propaganda. The effect has been widely studied but notoriously difficult to reproduce, leading to some doubt over its existence.
The sleepereffect is a psychological phenomenon that relates to persuasion. It is a delayed increase in the effect of a message that is accompanied by...
Self-reference effect Serial position effect Simon effectSleepereffect Social facilitation Spacing effect Spotlight effect Stockholm syndrome Stroop effect Subadditivity...
during child rearing might manifest later on in what is called as "Sleepereffect". It may be seen that effects of child rearing may be seen even later...
II who studied attitude change and persuasion. He first reported the sleepereffect after studying the effects of the Frank Capra propaganda film Why We...
Citizen Sleeper is a 2022 role-playing video game by Jump Over the Age and published by Fellow Traveller for macOS, Microsoft Windows, Nintendo Switch...
A sleeper ship is a hypothetical type of crewed spacecraft, or starship in which most or all of the crew spend the journey in some form of hibernation...
attitude change immediately following the communication act, but a sleepereffect occurs in which the source is forgotten after a period of time. Mild...
Judge–advisor system Perception management Regulatory focus theory Sleepereffect Social marketing Gass, Robert H. Seiter, John S. (2010). Persuasion...
The sleeping car or sleeper (often wagon-lit) is a railway passenger car that can accommodate all passengers in beds of one kind or another, for the purpose...
large shark of the family Somniosidae ("sleeper sharks"), closely related to the Pacific and southern sleeper sharks. Inhabiting the North Atlantic and...
strong positive emotions. Contrary to intuition, a delay, known as the sleepereffect, instead of immediate succession may increase an advertisement's ability...
Dirty Rotten Scoundrels, co-starring Rebel Wilson, which emerged as a sleeper hit. Hathaway next played a woman with bipolar disorder in an episode of...
import cues such as credibility of the information source. However, the sleepereffect could influence the strength of persuasion. It is noteworthy that high...
A concrete sleeper (British English) or concrete tie (American English) is a type of railway sleeper or railroad tie made out of steel reinforced concrete...
forgetting the source of the information. They coined this phenomenon the sleepereffect. The Yale school focused on factors such as motivating appeals and organization...
with Carl Hovland on his studies of attitude change, including the sleepereffect. During his career, Janis studied decisionmaking in areas such as dieting...
The blanket sleeper (also known by many other synonyms and trade names) is a type of especially warm sleeper or footie pajama worn primarily during the...
beyond the termination of the therapy itself. This has been termed a, "sleepereffect." In the UK, psychoanalytic psychotherapy is recommended by NICE as...
entitled Mass Effect: Andromeda, was released. The game takes place in the Andromeda galaxy during the 29th century following a 634-year sleeper ship journey...
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