A push poll is an interactive marketing technique, most commonly employed during political campaigning, in which a person or organization attempts to manipulate or alter prospective voters' views under the guise of conducting an opinion poll. Large numbers of voters are contacted with little effort made to collect and analyze their response data. Instead, the push poll is a form of telemarketing-based propaganda and rumor-mongering masquerading as an opinion poll. Push polls may rely on innuendo, or information gleaned from opposition research on the political opponent of the interests behind the poll.
Generally, push polls are viewed as a form of negative campaigning.[1] Indeed, the term is commonly (and confusingly) used in a broader sense to refer to legitimate polls that aim to test negative political messages.[2] Future usage of the term will determine whether the strict or broad definition becomes the most favored, but in all such polls, the pollster asks leading questions or suggestive questions that "push" the interviewee toward adopting an unfavourable response toward the political candidate or issue in question.
Legislation in Australia's Northern Territory defined push-polling as any activity conducted as part of a telephone call made, or a meeting held, during the election period for an election, that: (a) is, or appears to be, a survey (for example, a telephone opinion call or telemarketing call); and (b) is intended to influence an elector in deciding their vote.[3]
Push polling has been condemned by the American Association of Political Consultants[4] and the American Association for Public Opinion Research.[5]
^Pollster.com: So What *Is* A Push Poll?
^Feld, K.G. (2000). "What are push polls, anyway?" Campaign & Elections, 21(4): 62–63, 70. In: Winning Elections (R. A. Faucheux, editor), pp. 184–89. New York: M. Evans & Co. ISBN 1590770269.
^"American Association of Political Consultants: About AAPC: Statement on Push Polling". Archived from the original on 2008-09-22. Retrieved 2008-09-29.
^AAPOR | AAPOR Statement on "Push" Polls Archived 2013-01-04 at the Wayback Machine
A pushpoll is an interactive marketing technique, most commonly employed during political campaigning, in which a person or organization attempts to...
Look up Poll, poll, polling, or polls in Wiktionary, the free dictionary. Poll, polled, or polling may refer to: Poll, a formal election Election verification...
An opinion poll, often simply referred to as a survey or a poll (although strictly a poll is an actual election), is a human research survey of public...
Push technology, also known as server push, refers to a communication method, where the communication is initiated by a server rather than a client. This...
in support of incumbent Representative Mike Sodrel, and were a classic pushpoll, designed to smear Sodrel's opponent, Baron Hill, while appearing to be...
2000 and 2004. In the 2000 race, Rove is credited with masterminding the pushpoll that initiated the "John McCain has a black love child" whisper campaign...
damaging to the political process than attack ads. Pushpolls are attacks disguised as telephone polls. They might ask a question like "How would you react...
2024). "Zee News-MATRIZE Lok Sabha Opinion Poll: Will PM Modi's Big Southern Push Benefit NDA In 2024 Polls?". Zee News. Retrieved 2 April 2024. Mishra...
polls the mail delivery agent (server) to see if there is new mail, and if so downloads it to a mailbox on the user's computer. Extending the "push"...
research?] A poll of 1,200 BabyCenter mothers also revealed that more than a quarter (27%) were expecting, or had already received, a push present this...
apply: The negative campaigning is targeted (by direct mail, telephone "pushpolls", or the like) on likely opposing voters, reducing the collateral damage...
Opinion Poll". India TV. Retrieved 2 April 2024. Menon, Aditya (9 February 2024). "Mood of the Nation Survey: Modi 3.0 Certain or Can INDIA Push Back? 8...
the list of voters was also important, as only some districts kept full poll books. Legal wrangling over who met the property requirements to vote was...
reveal push to 'trailblaze' poll tax in Scotland", BBC News, 30 December 2014, retrieved 10 October 2015 Wilde, Robert, "Community Charge / Poll Tax",...
attempt to influence voters through leading questions, in so called "pushpolls". Some of the tools are those which enable the formation of local groups...
$340,000 of that paid to Rove's firm. Rove has been accused of using the pushpoll technique to call voters to ask such things as whether people would be...
17 March 2024. Bureau, ABP News (16 April 2024). "ABP News-CVoter Opinion Poll: BJP To Repeat Its 2019 Success In Maharashtra? Here's What The Survey Says"...
2024). "Zee News-MATRIZE Lok Sabha Opinion Poll: Will PM Modi's Big Southern Push Benefit NDA In 2024 Polls?". Zee News. Retrieved 2 April 2024. Mishra...
on 16 April 2011. Retrieved 24 April 2011. "Anna on national tour to pushpoll reforms". The Times of India. 31 March 2013. Archived from the original...
child out of wedlock. Voters in South Carolina were reportedly asked in a pushpoll, "Would you be more likely or less likely to vote for John McCain if you...
Post-ABC News poll in early February 2010 it was found that roughly 80% of Americans were opposed to the January 2010 Supreme court's ruling. The poll reveals...
in the paper, making a brochure for door to door distribution, organizing poll workers, etc. A paper campaign is a political campaign in which the candidate...
Research Association, for their member research companies.[citation needed] Pushpoll Sugging "Marketing Research Glossary | Insights Association". v t e...
Canvassing Grassroots fundraising Smear campaign Opposition research Pushpoll Retail politics Power politics Balance of power Bandwagoning Blackmail...
speech at the Republican National Convention when he said "Congress will push and push...and I'll say Read my lips: no new taxes". After a recession began...
Global Information
Politics portal