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Outbrain information


Outbrain Inc.
Company typePublic
Traded as
Nasdaq: OB
IndustryInternet
Founded2006; 18 years ago (2006)
FoundersYaron Galai
Ori Lahav[1]
Headquarters
New York City, New York, U.S.[2]
Key people
Yaron Galai, David Kostman, CO-CEO[3]
ProductsContent Discovery Platform
Revenue$992 million (2022)[4]
Number of employees
850
Websitewww.outbrain.com

Outbrain is a web recommendation[5] platform founded in 2006 by Co-Founder and Co-CEO Yaron Galai and Co-Founder, Chief Technology Officer and General Manager, Ori Lahav.[6] The company is headquartered in New York City.[5] Yaron Galai resigned in February 2024[7]. The company generates revenue for online publishers by displaying feeds of content and ads, or boxes of links, known as chumboxes, to pages within a website or mobile platform.[5] Advertisers pay Outbrain on a pay-per-click basis and a portion of that revenue is shared with publishers.[8]

The quality of Outbrain's recommendations have been debated.[9][5][10]

  1. ^ "20 Things You Didn't Know About Outbrain". 10 August 2021.
  2. ^ "Outbrain Offices". Outbrain. Retrieved 3 May 2015.
  3. ^ "David Kostman Joins Outbrain as Co-CEO". 15 November 2017. Retrieved 16 August 2018.
  4. ^ "SEC Filing". investors.outbrain.com. Archived from the original on 21 March 2023. Retrieved 24 February 2024.
  5. ^ a b c d "IPO-bound digital ad platform Outbrain raises $200 million in funding". Reuters. 6 July 2021. Retrieved 16 August 2021.
  6. ^ Lee, Allen (10 August 2021). "20 Things You Didn't Know About Outbrain". Money Inc. Retrieved 6 September 2021.
  7. ^ "Yaron Galai stepping down as Outbrain CEO after 17 years amid disappointing financial results". ctech. 29 February 2024. Retrieved 21 March 2024.
  8. ^ Hsu, Tiffany (4 October 2019). "You Will Be Shocked by This Article". The New York Times. ISSN 0362-4331. Retrieved 1 September 2021.
  9. ^ "Outbrain raises $200 million ahead of its IPO". TechCrunch. Retrieved 16 August 2021.
  10. ^ Lopatto, Elizabeth (22 July 2020). "Remember the chumbox providers? This is how they look now". The Verge. Retrieved 17 August 2021. You know that chumbox of weird garbage that appears at the bottom of most news sites, including this one? You know the one! It's labeled "Promoted stories" or "Around the web." It's got headlines like: "1 Weird Trick to Lose Weight," "You Won't Believe What [STAR NAME HERE] Looks Like Today!," and "Throw this vegetable out!" There are two major players in the field — Taboola and Outbrain

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at the Wayback Machine. Jones, Mark (June 8, 2019). "Native ad leader Outbrain acquires AdNgin for automated ad content optimisation". Marketing Tech...

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advertising networks such as Google AdSense, YouTube monetization, or Outbrain. There are a variety of methods and providers which individuals and online...

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network of brands. Established around 2011, ZergNet has been compared to Outbrain, Adblade, Taboola and similar companies, and the fact that the site itself...

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