This article is about the soft drink. For the Gold Spot moth, see Plusia festucae. For the band, see Goldspot.
Gold Spot
Gold Spot logo
Type
Orange soft drink
Manufacturer
Parle Bisleri
Country of origin
India
Introduced
1952
Discontinued
2000
Colour
Orange
Flavour
Orange
Gold Spot was an artificially orange-flavored carbonated soft drink created by Parle Products, introduced in 1952. It was named after the company’s successful Parle Gold Star peppermint product and was popular with kids.[1] Gold Spot went over to Parle Bisleri as part of family partitions of the business.
In 1993, Parle Bisleri sold Gold Spot along with Thums Up, Limca, Citra and Maaza to The Coca-Cola Company, which had just relaunched in the Indian market, reportedly for $40 million.[2] In spite of its wide popularity, Gold Spot was withdrawn by Coke from the market in order to re-make space for Coca-Cola's Fanta brand.[3]
Gold Spot's advertising slogans included "Livva Little Hot, Sippa Gold Spot"[4] and "The Zing Thing."
^Anand, Vijay. "Gold Spot – The Uncola Which Had A Zing". Onlykutts. Retrieved 7 December 2023.
^"Coke uncorks war of words with partner". Reading Eagle. 8 January 1995. Retrieved 22 February 2012.
^"From household names to forgotten history: Story of India's grand old brands such as Binaca, Dalda & Moti Soaps". The Economic Times. 28 November 2011. Archived from the original on 2016-03-05. Retrieved 22 February 2012.
^"Soft‐Drink War Between Coca‐Cola and 'Gold Spot' Bubbles in an Anti‐American Atmosphere in India". The New York Times. 8 August 1971. Retrieved 25 April 2024.
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