Capitalist appropriation and assimilation of feminism
The sale of t-shirts with feminist slogans is often criticized because the majority of global textile production is carried out by women in countries of the global South under conditions of labor exploitation.[1][2][3]
Purple capitalism or feminist capitalism is a term used to describe, from a critical perspective, the incorporation of some principles of the feminist movement into capitalism and the market economy.[4][5][6][7]
Critiques are based, on the one hand, on the argument that the integration of women into the labor market has not led to a paradigm shift in the socio-economic model towards a more horizontal and egalitarian one, where wage gaps persist,[8] and care work has not been evenly distributed, remaining predominantly shouldered by women.[9]
On the other hand, there is also scrutiny regarding how feminism is instrumentalized to sell products (such as music or clothing), losing its political significance and becoming merely a trend that does not question the production conditions of these products and excludes the majority of the world's population.[1][2][10]
^ abYu, Zoe (10 October 2023). "Just How Feminist is Your "Girl Power" T-Shirt?". Harvard Political Review.
^ abSansón, Daniela (22 December 2019). "La ciencia económica se olvidó de las mujeres". PeriFéricas: Escuela de feminismos alternativos (in Spanish).
^Bardaji Goikoetxea, Itziar (6 March 2019). "De feminismos y gaztetxes". Pikara Magazine (in Spanish).
^Fraser, Nancy (14 October 2013). "How feminism became capitalism's handmaiden - and how to reclaim it". The Guardian.
^Ehrlich, Howard J. (1996). AK Press (ed.). Reinventing Anarchy, Again. AK Press. ISBN 9781873176887.
^Loe, Meika (1999). "Feminism for Sale: Case Study of a Pro-Sex Feminist Business". Gender and Society. 13 (6): 705–732. doi:10.1177/089124399013006003. JSTOR 190437. S2CID 145250693.
^"A falácia do capitalismo feminista: paridade entre gêneros levará mais 257 anos para ser atingida". Esquerda Diario (in Portuguese). 17 December 2019.
^Durán, Ramón Fernández; Reyes, Luis González (2018). En la espiral de la energía. Colapso del capitalismo global y civilizatorio(PDF) (in Spanish). Libros en Acción. ISBN 978-84-947850-7-8.
^"Ernesto Castro: "El trap es un fenómeno de gente que quiere volver a sentirse joven"". Yorokobu (in Spanish). 1 October 2019.
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