Ontario, British Columbia, Newfoundland and Labrador, Northwest Territories
Key people
Andreas Souvaliotis (Founder & CEO) Jeff Irwin (President)
URL
carrotinsights.com
Current status
Defunct
Native client(s) on
iOS, Android, watchOS
Carrot Rewards was a mobile app for residents of three Canadian provinces and one territory, allowing users to complete health questionnaires and track steps in exchange for rewards points.[1] The app was developed by Toronto-based Carrot Insights, a certified B corporation founded in 2015.[2] The app was first launched in British Columbia during March 2016, followed by Newfoundland and Labrador during June 2016, Ontario during February 2017, and the Northwest Territories only weeks before the app discontinued service in June 2019.[3] Users could choose during sign-up whether they want Aeroplan, Scene, Petro-Points, More Rewards or Drop rewards points.[4] RBC Rewards was also added as an option in June 2018.[5] Survey points were paid for by the organization which created the survey and step points were paid for by the provincial government where the user lives.[6] Carrot Rewards had also partnered with Heart & Stroke, Diabetes Canada and YMCA Canada.[7] The app was later expanded to include questionnaires and surveys on energy conservation and financial literacy.[8] In November 2018, an optional paid tier was added to the Carrot app, allowing users to receive bonus points for completing their goals.[9] Carrot shut down on June 19, 2019, after their "funds eventually ran out and [they] could no longer be in business".[10]
However, in December 2019, social media accounts were updated with statuses saying “stay tuned”. In January 2020, Optimity bought Carrot Rewards and relaunched the health app under a new model.[11]
^Meissner, Dirk (31 August 2015). "B.C. launching 'Carrot Rewards' program to encourage to healthy living". The Canadian Press. Retrieved 25 December 2017 – via CTV News.
^"Ontario gives $1.5M to app that offers rewards points for healthy behaviour". Metro International. 6 July 2017. Archived from the original on 26 December 2017. Retrieved 25 December 2017.
^Delane, Anna (14 June 2016). "New app aims to help Newfoundlanders and Labradorians get healthy". CBC News. Retrieved 25 December 2017.
^Woods, Jonathan (1 April 2016). "Why The Carrot App is Killing It with Loyalty Reward Points". Techvibes.
^Shankar, Bradly (14 June 2018). "Carrot Rewards adds RBC Rewards points as new reward option". MobileSyrup. Retrieved 17 June 2018.
^Rooke, Charlene (1 October 2017). "Carrot Rewards nudge users toward healthy, wealthy habits". The Globe and Mail. Retrieved 25 December 2017.
^Miller, Adam (3 August 2015). "Federal government's new healthy living app rewards Canadians with points". CTV News. Retrieved 25 August 2017.
^Shankar, Bradly (13 November 2017). "Canadian Bankers Association partners with Carrot Rewards to offer points for completing financial literacy quizzes". MobileSyrup. Retrieved 25 December 2017.
^Shankar, Bradly (26 November 2018). "Canadian-made Carrot Rewards app launches premium subscription tiers". MobileSyrup. Retrieved 27 November 2018.
^Marotta, Stefanie (19 June 2019). "Ottawa-backed Carrot Rewards app shutting down after failing to find a buyer". The Globe and Mail. Retrieved 19 June 2019.
^Sagan, Aleksandra. "Optimity buys Carrot Rewards, plans to relaunch health app under new model". Vancouver Courier.[permanent dead link]
CarrotRewards was a mobile app for residents of three Canadian provinces and one territory, allowing users to complete health questionnaires and track...
has media related to Carrot and stick. EconPapers abstract for an experiment using this model "The Carrot or the Stick: Rewards, Punishments, and Cooperation"...
"Motivational Punishment: Beaten by Carrots and Sticks". EHS Today. 3 (3): 22. Montemayor, Edilberto F. (1995). "Punished by Rewards: The Trouble with Gold Stars...
HK$5 million cash carrot for winning gold". South China Morning Post. 2021-07-08. Retrieved 2021-08-07. "ASEAN nations offer huge rewards to Olympic medalists"...
reproductive (e.g., sexual contact and parental investment) rewards. Intrinsic rewards are unconditioned rewards that are attractive and motivate behavior because...
"Everyday Rewards Customer Charter". Woolworths Everyday Rewards. Archived from the original on 19 July 2008. Retrieved 23 August 2008. "Everyday Rewards terms...
combined package of Barnett's first EP and her second EP, How to Carve a Carrot Into a Rose. The Double EP brought Barnett international critical acclaim...
serving. They are traditionally served hot, along with celery sticks and carrot sticks, and a dip of blue cheese dressing or, primarily outside of New York...
as subjective "wanting" and "liking" (desire and pleasure) function as rewards or positive reinforcement. There is also negative reinforcement, which...
involves the use of flooding—also referred to as prolonged exposure therapy) Carrot and stick Child grooming Classical conditioning Cognitivism (psychology)...
on to Dylan Thomas's "Do not go gentle into that good night". LouAnne rewards the students liberally, using candy bars, reward incentives, and a trip...
provided by Nintendo. The loyalty program was free to join and provided rewards in exchange for consumer feedback and loyalty to purchasing official Nintendo...
Andreoni, James; Harbaugh, William; Vesterlund, Lise (2003). "The Carrot or the Stick: Rewards, Punishments, and Cooperation". The American Economic Review...
economic warfare may include blockade, blacklisting, preclusive purchasing, rewards and the capturing or the control of enemy assets or supply lines. Other...
development fund)/other funds as hitherto." Penalties are as essential as the carrot (of allowing banks to stay away from direct lending and taking credit risk...
Both Worlds with the gifts they provide their customers and the travel rewards program that they offer as well. Electronics Atari "Judy" Compares the...
James; Harbaugh, William; Vesterlund, Lise (2003/06). "The Carrot or the Stick: Rewards, Punishments, and Cooperation". American Economic Review. 93...
the poor, but was also known for murdering anyone who got in his way. His carrot-and-stick strategy of bribing public officials in the Colombian government...
Global Information
