"California Raisin Bowl" redirects here. For similarly named college football bowl game, see Raisin Bowl.
California Bowl (defunct)
California Raisin Bowl
Stadium
Bulldog Stadium
Location
Fresno, California
Operated
1981–1991
Conference tie-ins
PCAA/Big West, MAC
Sponsors
California Raisin Advisory Board (1988–1991)
The California Bowl (later the California Raisin Bowl) was a post-season college football bowl game played annually at Bulldog Stadium in Fresno, California, from 1981 to 1991.[1] The game featured the champions of the Big West Conference (known prior to 1988 as the Pacific Coast Athletic Association) and the Mid-American Conference.
In 1988, the California Raisin Advisory Board purchased the naming rights to the bowl.
The game was dealt a severe blow in 1992 when Fresno State moved to the Western Athletic Conference. The MAC and Big West then moved their tie-ins to Las Vegas, Nevada and created the Las Vegas Bowl. The California Bowl made plans to hold the 1992 game without tie-ins, but was unable to find a new sponsor. When organizers came up short of a $1.75 million fundraising goal, the NCAA pulled the bowl's certification. It has never returned.[2][3]
^Foldesy, Jody. "Bowls burgeon as big business", The Washington Times. December 21, 1997. Page A1.
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