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Erich Bitter Automobil GmbH
Logo in the form of a stylised letter 'B'
Erich Bitter posing with a Bitter based on an Insignia
Company type
GmbH
Industry
Automotive
Founded
Schwelm, Germany (1971)
Founder
Erich Bitter
Headquarters
Schwelm
,
Germany
Area served
Europe
Products
Automobiles
Website
Bitter Automotive (in German)
Erich Bitter Automobil GmbH (Bitter) is a premium sports-luxury automobile marque produced in Germany and later Austria. Founder Erich Bitter (1933-2023), a then retired racing driver turned automobile tuner, importer and ultimately designer began crafting his own vehicles after business ventures with Italian manufacturer Intermeccanica ended.
Bitter specialises in rebody-ing other manufacturer's vehicles and its initial production was between 1973 and 1989, selling vehicles in Europe and the United States. Thereafter, several prototypes followed with possible future low-volume production, but none arrived until the launch of the Bitter Vero in 2007.
Erich Bitter Automobil GmbH (Bitter) is a premium sports-luxury automobile marque produced in Germany and later Austria. Founder Erich Bitter (1933-2023)...
automobile racer. He was the founder of Bitter Automotive. "Traurige Nachricht: Abschied von Erich Bitter / Sportwagen". SPEEDWEEK.COM (in German). 2023-07-11...
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