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Big M information


Big M

Big M logo
TypeFlavoured milk
ManufacturerBega Dairy & Drinks
Country of origin Victoria, Australia
Introduced1978
FlavourMultiple
Variants
  • Original Chocolate
  • Bigger Chocolate
  • Strawberry
  • Iced Coffee
  • Banana
  • Egg Flip
  • Cookies and Cream
  • Fruity Mix

Big M is a brand of flavoured milk that was founded in Victoria, Australia, in 1977. It was launched by the Hawthorn-based and newly formed Victorian Dairy Industry Authority (VDIA), which replaced the more regulatory-oriented Victorian Milk Board. In November 2020, Australian company Bega Cheese purchased Lion Dairy & Drinks from Japan's Kirin Holdings, acquiring Big M and other notable brands from the Japanese entity.[1] This acquisition followed an earlier attempt made by Mengniu Dairy to acquire the brand in November 2019, which was rejected by the Foreign Investment Review Board.[2]

  1. ^ Gray, Darren (2020-11-26). "Bega buys Lion's Australian dairy business in $560m deal". The Age. Retrieved 2020-11-26.
  2. ^ "Mengniu buys Lion Dairy and Drinks". dairyreporter.com. 25 November 2019. Retrieved 2020-01-03.

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