This article is about the brand. For the 2001 console, see Xbox (console). For other uses, see Xbox (disambiguation).
Xbox
Product type
Video gaming
Owner
Microsoft Gaming
Country
United States
Introduced
November 15, 2001; 22 years ago (2001-11-15)
Markets
Worldwide
Registered as a trademark in
Worldwide
Tagline
"It's a good day to play. When everyone plays, we all win."
Website
www.xbox.com
Xbox is a video gaming brand that consists of five home video game consoles, as well as applications (games), streaming service Xbox Cloud Gaming, and online services such as the Xbox network and Xbox Game Pass. The brand is produced by Microsoft Gaming, a division of Microsoft.
The brand was first introduced in the United States in November 2001, with the launch of the original Xbox console. The Xbox branding was formerly, from 2012 to 2015, used as Microsoft's digital media entertainment brand replacing Zune.[1][2] In 2022, Microsoft expanded its gaming business and reorganized Xbox to become part of its newly formed Microsoft Gaming division. Under Microsoft Gaming, Xbox's first-party publishers are Xbox Game Studios, ZeniMax Media (Bethesda Softworks), and Activision Blizzard (Activision, Blizzard Entertainment, and King), who own numerous studios and successful franchises.
The original device was the first video game console offered by an American company after the Atari Jaguar stopped sales in 1996. It reached over 24 million units sold by May 2006.[3] Microsoft's second console, the Xbox 360, was released in 2005 and has sold 86 million units as of October 2021. The third console, the Xbox One, was released in November 2013 and has sold 58 million units.[4] The fourth line of Xbox consoles, the Xbox Series X and Series S, were released in November 2020. The head of Xbox is Phil Spencer, who succeeded former head Marc Whitten in late March 2014.[5][6]
^"Zune branding to be replaced with Xbox branded services". Neowin. October 23, 2023. Retrieved October 23, 2023.
^"Xbox Music is now Groove, as Microsoft recycles and rebrands". Ars Technica. July 6, 2015. Retrieved October 23, 2023.
^"Gamers Catch Their Breath as Xbox 360 and Xbox Live Reinvent Next-Generation Gaming". Microsoft. May 10, 2006. Archived from the original on June 21, 2008. Retrieved March 30, 2009.
^"Xbox Series X/S Has Sold 21 Million Units, Xbox One at 58 Million, as Per Microsoft Brazil Presentation". GamingBolt. Retrieved July 1, 2023.
^Gilbert, Ben (April 10, 2014). "Getting to know Microsoft's new Xbox lead, Phil Spencer". Engadget. Archived from the original on May 12, 2014. Retrieved May 9, 2014.
^"Satya Nadella email to employees on tuning our organization". Microsoft. March 31, 2014. Archived from the original on March 31, 2014. Retrieved April 6, 2014.
Xbox is a video gaming brand that consists of five home video game consoles, as well as applications (games), streaming service Xbox Cloud Gaming, and...
The Xbox One is a home video game console developed by Microsoft. Announced in May 2013, it is the successor to Xbox 360 and the third console in the Xbox...
The Xbox Series X and Xbox Series S are the fourth generation of consoles in the Xbox series. Released on November 10, 2020, the higher-end Xbox Series...
The Xbox 360 is a home video game console developed by Microsoft. As the successor to the original Xbox, it is the second console in the Xbox series....
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select games from its predecessor, Xbox. The Xbox 360 launched with backward compatibility with the number of supported Xbox games varying depending on region...
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audiences to Xbox 360, but did not result in wide adoption by the console's existing, overall userbase. As part of the 2013 unveiling of Xbox 360's successor...
The Xbox controller is the primary game controller for Microsoft's Xbox home video game console and was introduced at the Game Developers Conference in...
The Xbox 360 video game console has appeared in various retail configurations during its life-cycle. At its launch, the Xbox 360 was available in two retail...
backward-compatible games for Xbox One and Series X/S List of Xbox One X enhanced games List of Xbox One and Series X/S applications List of Xbox Live games on Windows...
Xbox Series X and Xbox Series S. Both were released on November 10, 2020. The Xbox Series X and Series S have full backward compatibility with Xbox One...
The Xbox 360 controller is the primary game controller for Microsoft's Xbox 360 home video game console that was introduced at E3 2005. The Xbox 360 controller...
as part of Xbox and offered by Microsoft Gaming. Launched on June 1, 2017, the service allows users to download and play video games for Xbox video game...
Xbox Cloud Gaming is a cloud gaming service as part of Xbox offered by Microsoft Gaming. Initially released in beta testing in November 2019, the service...
friends via Xbox Live. The worlds in the Xbox 360 version are also not "infinite", and are essentially barricaded by invisible walls. The Xbox 360 version...
The Xbox 360 launch marked the release of the first high-profile seventh generation video game console. It was Microsoft's second foray in console development...
Xbox World was a British Xbox and Xbox 360 magazine published by Future plc. Xbox World 360 began life as Xbox World, with issue one released in early...
Xbox Game Studios (previously known as Microsoft Studios, Microsoft Game Studios, and Microsoft Games) is an American video game publisher based in Redmond...
Xbox system software is the operating system developed exclusively for Microsoft's Xbox home video game consoles. Across the four generations of Xbox...
Xbox Games Store (formerly Xbox Live Marketplace) is a digital distribution platform currently used by Microsoft's Xbox 360 video game console and formerly...
TeamXbox was a gaming media web site dedicated to Microsoft's Xbox, Xbox 360 and Xbox One platforms. While the majority of content was Xbox and Xbox 360...
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