American entertainment company and animation studio
Wildbrain Entertainment, Inc.
Logo used in 2007 as Wildbrain
Formerly
Wild Brain (1994–2007)
Company type
Subsidiary
Industry
Entertainment Animation
Predecessor
Colossal Pictures BIG Pictures
Founded
1994; 30 years ago (1994)
Founders
John Hays Phil Robinson Jeff Fino
Defunct
2017; 7 years ago (2017)
Fate
Dissolved
Successors
WildBrain Spark
WildBrain
WildBrain Studios
Headquarters
Los Angeles, California, U.S. New York City, New York, U.S. San Francisco, California, U.S.
Area served
Worldwide
Products
Television series, specials, television commercials, licensed merchandise
Parent
DHX Media (2010–2017)
Divisions
Wildbrain Animation Kidrobot Ghostbot
The evolution of WildBrain
1968
FilmFair London is founded
1971
DIC Audiovisuel is founded
1972
Strawberry Shortcake brand is first developed
1974
CPLG is founded
1976
CINAR and Colossal Pictures are founded
1982
DIC Enterprises is founded
1984
Ragdoll Productions is founded
1987
DIC Audiovisuel closes
1988
Studio B Productions is founded
1992
Epitome Pictures is founded
1993
DIC Enterprises becomes DIC Entertainment
1994
Wild Brain is founded‚ and Red Rover Studios is founded, DIC Entertainment brands as The Incredible World of DIC
1995
Platinum Disc Corporation is founded
1996
CINAR buys FilmFair's library
1997
Decode Entertainment is founded
1999
Wild Brain acquires Colossal Pictures' employee base
2002
Nerd Corps Entertainment is founded
2004
Halifax Film Company is founded, CINAR rebrands as Cookie Jar Group
2005
Platinum Disc Corporation merge as Echo Bridge Home Entertainment
2006
Decode and Halifax Film merge as DHX Media, DIC acquires CPLG, and Ragdoll Worldwide is formed with BBC Worldwide
2007
DHX Media buys Studio B Productions and Wild Brain becomes Wildbrain Entertainment
2008
Cookie Jar Group absorbs DIC and House of Cool absorbs Red Rover Studios
2010
DHX Media buys Wildbrain Entertainment‚ and Peanuts Worldwide is founded
2011
Decode Entertainment and Red Rover Studios closes
2012
DHX Media buys Cookie Jar Group
2013
DHX Media buys Ragdoll Worldwide
2014
DHX Media buys Epitome Pictures, Nerd Corps, and Echo Bridge Home Entertainment's family content library; Cookie Jar Group is absorbed
2016
The WildBrain multi-channel network launches and Studio B and Nerd Corps merge as DHX Studios
2017
Wildbrain Entertainment closes; DHX Media buys Peanuts Worldwide and Strawberry Shortcake
2018
Halifax Film becomes Island of Misfits
2019
DHX Media rebrands as WildBrain, Epitome Pictures closes, and the WildBrain MCN becomes WildBrain Spark
2020
CPLG becomes WildBrain CPLG
2021
Echo Bridge Home Entertainment closes
2023
WildBrain acquires House of Cool
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Wildbrain Entertainment, Inc. (commonly known as Wildbrain, stylized as W!LDBRAIN, formerly known as Wild Brain, and later known as DHX Media Los Angeles) was an American entertainment company and animation studio that developed and produced television programming, motion pictures, commercial content, and licensed merchandise. Established in 1994, it maintained offices in Los Angeles, New York City, and San Francisco.
Its film productions included the Annie Award-winning computer-animated short film Hubert's Brain, while its television work included the Nick Jr. series Bubble Guppies and Yo Gabba Gabba!, and the Disney Channel series Higglytown Heroes. Wildbrain also produced earlier animated shorts and television specials of Monster High for Mattel.
They have produced national commercials for clients such as Esurance,[1] Chiclets, Target, Nike, Honda, Kraft, The Wall Street Journal, and Lamisil (featuring Digger the Dermatophyte). Their ad work has won Clio Awards, ADDY Awards, BDA Awards, and Annie Awards. A subsidiary, Kidrobot, creates limited edition toys, clothing, artwork, and books. It had stores in New York City, Los Angeles, San Francisco, and Miami.
^Alex Miller, "Cross-Media Case Study: Secret Agent of Change", OMMA, March 2006.
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