The Trusts are a group of two community-owned organisations (licensing trusts) with a near monopoly on the sale of alcohol in West Auckland.[1] They are one of the largest alcohol retailers in New Zealand.
The Portage Licensing Trust covers the areas bordered by New Lynn, Waikumete Cemetery, Glen Eden and Titirangi. The Waitākere Licensing Trust covers the communities around Glendene, Piha, Henderson, Te Atatū South, Te Atatū Peninsula and Whenuapai.[1]
The Trusts operate all hotels, taverns and off-licenses in their districts. They operate 26 liquor stores, predominantly under either the LiquorLand or Super Liquor franchise.[2][3][4]
The only other businesses permitted to sell alcohol are liquor stores that operated in the area before 1972, or businesses that make alcohol such as wineries and breweries.[1]
Trustees are elected through local body elections, and surplus profits are returned to the community through grants, rebates, sponsorships and community initiatives. The monopoly of The Trusts can only be removed if a privately organised petition signed by at least 15% of all eligible voters forces a referendum, and at least 50% of all eligible voters on polling day.[1]
^ abcd"Licensing trusts in west Auckland". Auckland Council.
^"Keeping it Local". The Trusts.
^Cite error: The named reference inkdeal was invoked but never defined (see the help page).
^The Trusts (n.d.). "One of NZ's Largest Liquor Retailers to Replace All Stores with New Brands" (Press release).
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