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The Mad Optimist
Formerly
Soapy Soap Company
Company type
Privately held company
Industry
Cosmetics and personal care manufacturing
Founded
April 19, 2012; 12 years ago (2012-04-19) in Bloomington, Indiana, United States
Founders
Mohammed M. Mahdi (CEO)
Mohammed A. Mahdi (COO)
Anthony Duncan (CMO)
Headquarters
Terre Haute, Indiana
,
United States
Area served
Worldwide
Products
Bar Soaps
Bath Soaks
Body Sprays
Lip Balms
Brands
Bloomington Label Tech
Design My Soap
Sabun
The Mad Optimist
Services
Contract manufacturing
Custom formulation
Private labeling
Website
www.themadoptimist.com
The Mad Optimist is an American manufacturer of organic soaps and personal care products. The company allows customers to choose ingredients going into their products as well as the product's price.
The company was originally founded in Bloomington, Indiana in 2012 under the name Soapy Soap Company.[1] by two brothers, Mohammed M. and Mohammed A. Mahdi, and Anthony Duncan.[2][3][4][5]
The company claims their products does not contain synthetic fragrance, dyes, artificial preservatives, parabens, or phthalates. They are ought to be vegan, halal, cruelty-free, and gluten-free.[2]
^Donaldson, Zoe. "How Three Guys Started a Vegan Soap Company". Oprah.com. HARPO, INC. Retrieved 21 October 2022.
^ abPizzo, Rosie Piga. "Soapy Soap Company: Making Very 'Friendly' Soap | Bloom Magazine". www.magbloom.com. Blooomington Magazine, Inc. Retrieved 21 October 2022.
^Heyn, Beth (May 15, 2020). "The Mad Optimist on 'Shark Tank': 5 Fast Facts You Need to Know".
^Salihah, Umm. "Entrepreneur Interview: Soapy Soap Company and DesignMySoap.com". Happy Muslim Mama. Retrieved 21 October 2022.
^Cite error: The named reference ibj was invoked but never defined (see the help page).
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