This article is about the marketing company. For other groups called Cobra, see Cobra (disambiguation).
The Cobra Group
Company type
Private
Industry
Marketing
Founded
1988
Founders
Danny Rae and Chris Niarchos Founder and chairman
Headquarters
Hong Kong
Area served
Global
Products
Multi-level marketing
Subsidiaries
Appco Group
Website
cobragroup.com
The Cobra Group is a door-to-door selling and marketing company headquartered in Hong Kong. Investigations by the media have found that the company promises much larger compensation rates than employees actually receive as commission-only, self-employed workers. It is also criticised for being a cult, a scam, and a pyramid scheme.[1]
The company has an affiliate network of legally independent sales companies in 25 countries throughout Europe and Asia. The Cobra Group's subsidiaries represent firms in industries such as telecommunications, home security, energy and financial services. The group is also contracted by some charitable organisations to collect donations.[2]
^"Appco: Workers launch $85m class action against marketing giant over alleged underpayment, bullying - ABC News (Australian Broadcasting Corporation)". Abc.net.au. 22 October 2016. Retrieved 28 February 2020.
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