Annual motorcycle rally in Sturgis, South Dakota, U.S.
Sturgis Motorcycle Rally
Motorcycles lined up on Main Street during the 2006 event
Genre
Motorcycle rally
Dates
Starts first Friday in August (for 10 days)
Location(s)
Sturgis, South Dakota, U.S.
Founded
August 14, 1938 (1938-08-14)
Most recent
August 4–13, 2023
Next event
August 2–11, 2024
Attendance
highest: 739,000 (2015)[1]
Website
https://www.sturgismotorcyclerally.com/
The Sturgis Motorcycle Rally is a motorcycle rally held annually in Sturgis, South Dakota, and the surrounding Black Hills region of the United States.[2][3] It began in 1938 by a group of Indian Motorcycle riders and was originally held for stunts and races. Since then, the rally has become a pluralistic endeavor that consists of events put on by many different groups.[2] Attendance has historically been around 500,000 people, reaching a high of over 700,000 in 2015. The event takes place over 10 days and generates around $800 million in annual revenue.[1][4]
^ abAttendance at 75th Sturgis Motorcycle Rally estimated at 739,000 people, beating 2000 record, Associated Press, September 22, 2015, archived from the original on September 23, 2015 – via Daily Journal (Franklin, Indiana)
^ ab"Sturgis Motorcycle Rally, Inc. v. Rushmore Photo & Gifts, Inc., No. 17-1762 (8th Cir. 2018)". Justia Law. Retrieved December 28, 2020.
^KOTA. "Can you handle 10 official days of the Sturgis Rally?". Retrieved January 14, 2017.
^Fleming, Charles (August 5, 2014). "Sturgis Motorcycle Rally by the numbers". Los Angeles Times. Archived from the original on June 20, 2018. Retrieved August 12, 2020.{{cite news}}: CS1 maint: unfit URL (link)
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