Global InformationSmaato information
 | This article contains content that is written like an advertisement. (March 2020) |
 | |
| Company type | Private |
|---|---|
| Industry | Ad Tech |
| Founded | 2005 |
| Headquarters | New York, New York, U.S. |
Key people | Sameer Sondhi (CEO) |
| Services | RTB, Online Advertising, Supply-Side Platform, Mobile Advertising |
| Parent | Verve Group |
| Website | smaato |
Smaato (now part of Verve Group) is a platform for digital advertising technology and advertisement serving. Smaato's self-serve omnichannel monetization solution allows publishers to manage their complete advertising stack in a single location.[1] Monetization technology for advertising enables publishers to maintain free content.
Smaato was established in 2005 by Ragnar Kruse and Petra Vorsteher. Smaato gets its name from the Japanese word for "smart".
The Empire State Building in New York City is home to Smaato's headquarters. Smaato has offices in Hamburg, Berlin, Amsterdam, Seoul, Pune, Istanbul, Madrid, and Beijing. The company has over 190 employees from more than 40 countries.[2]
- ^ "Smaato Joins Verve Group, Expanding Both Platforms' Capabilities". Ein Presswire News. July 15, 2021.
- ^ Preuß, Olaf (2018-07-15). "Mobile Werbung von Smaato: weltweit auf 1,1 Milliarden Handys". Retrieved 2019-06-11.