Ronald Reagan 1980 presidential campaign information
American political campaign
For his campaign in 1976 and 1984, see Ronald Reagan 1976 presidential campaign and Ronald Reagan 1984 presidential campaign.
Ronald Reagan for President 1980
General election logo
Primary campaign logo
Campaign
1980 Republican primaries
1980 United States presidential election
Candidate
Ronald Reagan 33rd Governor of California 1967–1975
George H. W. Bush 11th Director of Central Intelligence 1976–1977
Affiliation
Republican Party
Status
Announced: November 13, 1979
Presumptive nominee: May 24, 1980
Official nominee: July 17, 1980
Won election: November 4, 1980
Inaugurated: January 20, 1981
Headquarters
Philadelphia, Pennsylvania
Key people
William J. Casey (manager)
Edwin Meese III (chief of staff)
Richard Wirthlin (pollster)
Richard V. Allen (foreign policy advisor)
Slogan
Let's Make America Great Again
Are You Better Off Than You Were Four Years Ago?
The Time Is Now for Strong Leadership[1]
This article is part of a series about
Ronald Reagan
Personal life
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Bibliography
Death
Residences
Birthplace of Ronald Reagan
Ronald Reagan Boyhood Home
Rancho del Cielo
668 St. Cloud Road
Speeches
A Time for Choosing
States' rights
Evil Empire
Tear down this wall!
33rd Governor of California
Elections
1966
1970
Governorship
1969 People's Park protest
40th President of the United States
Presidency
timeline
Transition
Inaugurations
Polls
Scandals
Tenure
Assassination attempt
Invasion of Grenada
Bombing of Libya
Iran–Contra affair
AIDS
Intermediate-Range Nuclear Forces Treaty
Policies
Domestic
Reaganomics
Foreign
Reagan Doctrine
international trips
Judicial appointments
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O'Connor
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Ginsburg
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Presidential campaigns
1968
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1976
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In the 1980 United States presidential election, Ronald Reagan and his running mate, George H. W. Bush, were elected president and vice president, defeating incumbents Jimmy Carter and Walter Mondale of the Democratic Party.
Reagan, a Republican and former governor of California, announced his third presidential bid in a nationally televised speech from New York City in 1979. He campaigned extensively for the primaries after losing the Iowa caucus to former congressman and director of the Central Intelligence Agency Bush. In the primaries, he won 44 states and 59.8 percent of the vote. He decided initially to nominate former president Gerald Ford as his running mate, but Ford wanted such extended powers as vice president, especially over foreign policy, that their ticket would effectively amount to a "co-presidency". As a result, negotiations to form a Reagan–Ford ticket ceased. Reagan then selected Bush as his vice-presidential running mate.
At the 1980 Republican National Convention, Reagan garnered the required delegates to be the official nominee. With Carter's declining approval ratings and popularity, U.S. senator Ted Kennedy challenged him at the Democratic primaries, but Carter was re-nominated. John B. Anderson, who was a presidential candidate for the Republican Party, left the party and entered the race as an independent candidate. On July 19, Reagan opened his campaign with a tumultuous rally in Texas. There he proclaimed the campaign slogan, "We Can Make America Great Again." He called for a drastic cut in "big government" and pledged to deliver a balanced budget for the first time since 1969. At a rally in New York on August 5, Reagan proposed a youth differential in the minimum wage law, for encouraging businesses to hire unskilled and unemployed black youths. Appealing to black voters, he said, "What I want for America is ... pretty much what the overwhelming majority of black Americans also want."
Two presidential debates were conducted, but Carter refused to take part if Anderson was included; the first debate was between only Reagan and Anderson. A week before election day, another debate was organized between President Carter and Reagan; Anderson was not invited. On election day, Reagan won the election by a landslide winning 51 percent of the popular vote with 489 electoral votes to Carter's 49 electoral votes. At 69 years old, Reagan was then the oldest non-incumbent presidential candidate to win a presidential election. He was inaugurated on January 20, 1981.
^"The Living Room Candidate – Commercials – 1980 – Reagan's Record". Archived from the original on December 27, 2020. Retrieved October 21, 2018.
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