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Rodolfo Plaza Montero (nicknamed El Cabro because of his speed) was born July 27, 1909, and was a Bolivian football player, businessman and revolutionary. He played in the amateur Federación Boliviana de Fútbol Club Bolivar and was the only player to become its coach and President from 1956 to 1963. He was a member of the national team and participated in the 1938 Juegos Bolivarianos.
He also took up arms and was part of the planning members of the Revolution of 1952 that allowed Victor Paz Estensoro to assume the presidency. Paz was the duly elected president in the 1951 elections.
Unlike Walter Guevara Arze, Carlos Montenegro, Augusto Céspedes, Fernando Iturralde Chinel, Armando Arce, Javier del Granado, Rafael Otazo Vargas-Bozo, Jorge T. Lavadenz, Alfonso Montaño Lino, Jose Camaho Arancivia, José Cuadros Quiroga, Germán Monroy Block, Rodolfo Costas, Raúl Molina Gutiérrez, Rigoberto Armaza Lopera and others, Rodolfo Plaza Montero refused to accept any official position with the new government and dedicated his time to his import and export business.
Many experts, football critics, former players, current players and football fans regard Plaza as one of the best amateur players of Bolivian fútbol comparable to the likes of Mario Alborta, Roberto Soto and others. Rodolfo Plaza Montero had been major national player both for Bolivar and the national team. As the team's only player to serve as coach and president, this makes him the only person in the history of Bolivian fútbol to be a champion as a player, coach and president.