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Reassuringly Expensive was the advertising slogan for Stella Artois in the United Kingdom from 1982 until 2007. The 1990s UK television advertising campaigns became known for their distinctive style of imitating European cinema and their leitmotif taken from the score of Jean de Florette, inspired, in turn, by Giuseppe Verdi's La forza del destino. The TV campaigns began in 1991 with a series of adverts based on Jean de Florette, directed by the British duo Anthea Benton and Vaughan Arnell, moving on to other genres including war movies, silent comedy and even surrealism (for which the slogan was changed to "Reassuringly Elephants"). They have used notable movie directors such as Jonathan Glazer, and their aim was to portray the drink in a context of sophisticated European culture.
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ReassuringlyExpensive was the advertising slogan for Stella Artois in the United Kingdom from 1982 until 2007. The 1990s UK television advertising campaigns...
the Stella Artois advertising slogan in the United Kingdom was "ReassuringlyExpensive". The UK television advertising campaigns became known for their...
Samira (January 4, 2018). "How to Create a Business Model That is 'ReassuringlyExpensive' to Your Clients". Inc. Retrieved 7 January 2018. Gray, Tyler (August...
Retrieved 19 November 2013. Grant, Michael (4 September 2013). "Reassuringlyexpensive: the small nation with big-priced talent". Herald Scotland: Sport:...
emerged after the death of the "mass-movement idealism" of the 1960s. Its "reassuringly vague escapism" was boosted by the rise of FM radio which brought together...
ever to come out of the Crewe. Bang up to date where it needs to be and reassuringly anachronistic in other areas, it's mightily impressive' Top Gear 'Imperious...
look slimmer and more sporty than its predecessor, but underneath its reassuringly clean design the Rekord A remained faithful to the trusted technical...
colleges, and who multitask with ease as their helicopter parents hover reassuringly above them." During class discussions, Bonner listened to black and Hispanic...
outsource manufacture of over 2,000 cars annually to Graz, Austria, reassuringly stating: "The continuing growth and success of Aston Martin is based...
the mid-to-late 90s. Light, lithe, affordable, generally reliable and reassuringly practical." The Skorpion was the result of an international collaboration...
colleges, and who multitask with ease as their helicopter parents hover reassuringly above them." During class discussions, Bonner listened to black and Hispanic...
television series. Jay Carr of The Boston Globe described the film as "reassuringly predictable", saying that it featured elements that would be recognizable...
Daily Express asked: "Is this the way to run a country?". The Daily Mail reassuringly observed "Dr Beeching rides the storm", while the Mirror calmly stuck...
endurance." Within days, however, migrants' Camp Central Committee responded reassuringly in the same publication: "We think you did a fine job for us and we thank...
roubles? Well he isn't giving them back!" Turning to her husband, she says reassuringly: "Now go to sleep and let Moishe stay awake!" An Odesa Jew meets another...
heart of the West Midlands,' says the voice, its heavy New York accent reassuringly familiar ... The voice belongs to the American film star Telly Savalas ...