North American company of theme restaurants inspired by North American cinema
Planet Hollywood International Inc.
Company type
Private
Industry
Hospitality
Genre
Celebrity
Founded
October 22, 1991; 32 years ago (October 22, 1991) in New York City, New York, US
Founders
Keith Barish Robert Earl
Headquarters
Orlando, Florida
,
U.S.
Number of locations
3 (2024)
Services
Restaurant
retail
hotel
casino
Owner
Robert Earl [1]
Parent
Earl enterprises[1]
Subsidiaries
Planet Hollywood Resorts International, LLC
Website
www.planethollywood.com
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Planet Hollywood International Inc. (stylized as planet Hollywood, planet Hollywood observatory and ph) is a themed restaurant chain inspired by the popular portrayal of Hollywood. The company is owned by Earl Enterprises corporation. Earl Enterprises was founded by Robert Earl.[2]
It was launched in New York City on October 22, 1991, with the backing of Hollywood stars Sylvester Stallone, Arnold Schwarzenegger and Bruce Willis. The actors recruited were paid for their appearances and endorsements through an employee stock ownership plan.[3] Further celebrity endorsement included actors Demi Moore, Whoopi Goldberg, Jean-Claude Van Damme, Don Johnson, Cindy Crawford, Melanie Griffith, Tom Arnold, Wesley Snipes, and Danny Glover; director John Hughes; and comedian Roseanne Barr; and The Beatles drummer Ringo Starr.
^ ab[1] earlenterprise.com
^"Earl Enterprises to buy Bertucci's". Nation's Restaurant News. Informa. June 5, 2018. Retrieved June 15, 2018.
^"Stars like Bruce Willis, Arnold Schwarzenegger and Sylvester Stallone endorse Planet Hollywood". The Economic Times. Bennett, Coleman & Co. Ltd. September 11, 2011. Retrieved June 22, 2018.
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