Orson Welles Paul Masson advertisements information
Wine advertisements
Orson Welles acted in a series of advertisements for Paul Masson California wine from 1978 to 1981, best known for their slogan "We will sell no wine before its time," becoming a much-parodied cultural trope of the late 20th century.[1] Years later, the commercials regained notoriety when a bootleg recording of out-takes was distributed, showing an apparently inebriated Welles on the set of one of the commercials.[2]
The campaign's slogan became a popular cultural trope of the late 1970s.
^Wolcott, James. "The Big O". Vanity Fair. Retrieved October 5, 2018.
^"Original Takes for Orson Welles Wine Commercial". YouTube. grimscribe126. 1980. Retrieved February 12, 2017.
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