Global InformationNBC Olympic broadcasts information
| NBC Olympic broadcasts | |
|---|---|
 | |
| Genre | Olympics telecasts |
| Country of origin | United States |
| Original language | English |
| No. of seasons | 14 |
| Production | |
| Production locations | Various Olympic venues (event telecasts and studio segments) |
| Camera setup | Multi-camera |
| Running time | Varies |
| Production companies | NBC Olympics, LLC (NBC Sports Group) |
| Original release | |
| Network | NBC NBC Sports Universo MSNBC CNBC Golf Channel NBC Sports Regional Networks Telemundo Telemundo Deportes Oxygen USA Bravo Olympic Channel Peacock |
| Release | October 10, 1964 – October 24, 1964 February 3, 1972 – February 13, 1972 September 17, 1988 – present |
| Infobox instructions (only shown in preview) | |
The broadcasts of the Summer and Winter Olympic Games produced by NBC Sports are shown on the various platforms of NBCUniversal in the United States, including the NBC broadcast network, NBC Sports app, NBCOlympics.com, Peacock, Spanish language network Telemundo, and many of the company's cable networks. The event telecasts during the Olympics air primarily in the evening and on weekend afternoons on NBC with additional live coverage on the NBC Sports app and NBCOlympics.com, with varying times on its cable networks (such as after the close of the stock market day on CNBC, the early mornings on MSNBC, overnights on the USA Network, and formerly various hours on now defunct NBCSN). The commercial name of the broadcasting services is NBC Olympics.
The on-air title of the telecasts, as typically announced at the start of each broadcast and during sponsor billboards is always the official name of the games in question – for example, The Games of the XXIX Olympiad for the 2008 Summer Games. However, promotional logos may reflect the more common location-and-year name format, such as "Beijing 2008".
NBC has held the American broadcasting rights to the Summer Olympic Games since the 1988 games and the rights to the Winter Olympic Games since the 2002 games. In 2011, NBC agreed to a $4.38 billion contract with the International Olympic Committee to broadcast the Olympics through the 2020 games, the most expensive television rights deal in Olympic history.[1] NBC then agreed to a $7.75 billion contract extension on May 7, 2014, to air the Olympics through the 2032 games.[2] NBC also acquired the American television rights to the Youth Olympic Games, beginning in 2014,[3] and the Paralympic Games for the 2014, 2016, 2018, and 2020 editions. NBC announced more than 1,200 hours of coverage for the 2020 games, called "unprecedented" by the International Paralympic Committee (IPC).[4][5][6] NBC is one of the major sources of revenue for the International Olympic Committee (IOC).[7]
NBC's coverage of the Olympics has been criticized for the tape delaying of events, spoiling the results of events prior to their own tape-delayed broadcast of those events, editing of its broadcasts to resemble an emotionally appealing program meant to entertain rather than a straight live sports event,[8][9] and avoiding controversial subjects such as material critical of Russia at the 2014 Olympics.[10]
- ^ Anthony Crupi (June 7, 2011). "Update: NBC Bids $4.38 Billion for Olympic Gold". Ad Week. Retrieved June 7, 2011.
- ^ "NBC Universal pays $7.75 billion for Olympics through 2032". USA Today. May 7, 2014.
- ^ "NBC Olympics, Universal Sports announce Youth Olympics coverage". NBC Sports. August 12, 2014.
- ^ "PyeongChang 2018: NBC announces Paralympic coverage".
- ^ "NBCUniversal announces unprecedented Tokyo 2020 Paralympic coverage in USA".
- ^ "NBC Olympics, U.S. Olympic Committee acquire media rights to Paralympics in 2014, 2016". NBC Sports. September 24, 2013.
- ^ "Fewer Russians Could Be a Windfall for U.S. Olympic Business". The New York Times. December 7, 2017. Retrieved February 5, 2018.
- ^ Cite error: The named reference
slate022014was invoked but never defined (see the help page). - ^ Cite error: The named reference
Guardian2006was invoked but never defined (see the help page). - ^ Farhi, Paul (February 21, 2014). "In coverage of Olympics, NBC has largely steered clear of controversy". The New York Times. Retrieved February 25, 2014.