Mizone, also known as Mizone Sports Water, is a formulated sports drink manufactured by Frucor Suntory, a Japanese-owned beverage company operating in Australasia.[1][2] The main consumer targets are generally male athletes aged between 25 and 34, and likewise teenagers who are frequently active.[3] In China, the drink is known as Maidong (脉动).[4]
According to the company, the drink differs from its competitors due to its vitamin content (including four B vitamins[3]) and its mild fruit juice sweetening to assist in rehydration, in addition to having a sugar content of approximately just one-fifth of average soft drinks.[1][5]
^ ab"Health-conscious drinkers lap up Mizone's light taste". nzherald.co.nz. Retrieved 19 October 2023.
^"Bottles of 'enhanced' water given a nutritional serve". stuff.co.nz. Retrieved 19 October 2023.
^ abCite error: The named reference essays was invoked but never defined (see the help page).
^"Mizone". Danone. Retrieved 1 November 2023.
^"Chairman`s & MD`s Address to Shareholders". ASX-SIGNAL-G. Retrieved 19 October 2023.
Mizone, also known as Mizone Sports Water, is a formulated sports drink manufactured by Frucor Suntory, a Japanese-owned beverage company operating in...
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