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Maslowian portfolio theory information


Maslowian portfolio theory (MaPT) creates a normative portfolio theory based on human needs as described by Abraham Maslow.[1] It is in general agreement with behavioral portfolio theory, and is explained in Maslowian Portfolio Theory: An alternative formulation of the Behavioural Portfolio Theory,[2] and was first observed in Behavioural Finance and Decision Making in Financial Markets.[3]

Maslowian portfolio theory is quite simple in its approach. It states that financial investments should follow human needs in the first place. All the rest is logic deduction. For each need level in Maslow's hierarchy of needs, some investment goals can be identified, and those are the constituents of the overall portfolio.

  1. ^ MASLOW, A. H. (1943): “A Theory of Human Motivation,” Psychological Review, 50, 370–396.
  2. ^ DE BROUWER, Ph. (2009): “Maslowian Portfolio Theory: An alternative formulation of the Behavioural Portfolio Theory”, Journal of Asset Management, 9 (6), pp. 359–365.
  3. ^ DE BROUWER, P. (2006): “Behavioural Finance and Decision Making in Financial Markets,” in Financial Markets, Principles of Modeling Forecasting and Decision-Making, ed. by W. Milo, and P. Wdowinski, pp. 24–44, Ł´od´z, Poland. Ł´od´z University Press.

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