John Linwood Battelle (born November 4, 1965)[1] is an entrepreneur, author and journalist. Best known for his work creating media properties, Battelle helped launch Wired in the 1990s and launched The Industry Standard during the dot-com boom. In 2005, he founded the online advertising network Federated Media Publishing. In January 2014, Battelle sold Federated Media Publishing's direct sales business to LIN Media and relaunched the company's programmatic advertising business from Lijit Networks[2] to Sovrn Holdings.[3] He later started NewCo Platform, an "inside out" events company that allowed attendees to visit "new kinds of companies" in more than a dozen cities around the world. In 2019, he co-founded The Recount, which was sold to The News Movement in 2023.
Battelle is the chairman of Sovrn Holdings as well as board director at LiveRamp.[4] He taught at Columbia SIPA from 2018-2022, and is currently a Professor of Practice at Northeastern.
^ ab"Facebook: John L Battelle". Facebook. Retrieved January 24, 2012.
^Swisher, Kara (October 4, 2011). "Federated Media Buys Lijit Networks". Wall Street Journal.
^Griffith, Erin (January 28, 2014). "Exclusive: Federated Media sells off 'direct sales' biz". Forbes.. He later started both NewCo, an events platform for "new kinds of companies" with an "inside out" model where attendees visited startups at their headquarters, and The Recount, which was sold to The News Movement in 2023.
^"About". SearchBlog. October 14, 2011.. He has taught at UC Berkeley, Columbia, and is now at Northeastern.
John Linwood Battelle (born November 4, 1965) is an entrepreneur, author and journalist. Best known for his work creating media properties, Battelle helped...
Retrieved November 27, 2018. Darcy, Oliver (July 29, 2019). "John Heilemann, JohnBattelle launch new politics-focused media outlet". CNN Business. Turner...
Battelle Memorial Institute (or simply Battelle) is a private nonprofit applied science and technology development company headquartered in Columbus,...
Battelle may refer to: Battelle, Alabama, unincorporated community in Alabama Battelle Darby Creek Metro Park, metropolitan park located southwest of Columbus...
such session in her recent New York Times profile of Peterson [...]. JohnBattelle, May 17, 2018, NewsCo Shift, A Magic Shield That Lets You Be An Assh*le...
Saffron. In 2004, the project incorporated as Happy Mutants LLC, and JohnBattelle became the blog's business manager. Boing Boing, by the mid-2000s, "had...
downloaded scientific documents in the history of the Internet at the time. JohnBattelle, co-founder of Wired magazine, wrote that Page had reasoned that: "[the]...
being a key beneficiary of the fraud. Media entrepreneur and journalist JohnBattelle describes click fraud as the intentionally malicious, "decidedly black...
Gordon Battelle was born in Covington, Kentucky, to Ohio industrialist Colonel John Gordon Battelle (1845–1918) and his wife Annie Maude Battelle née Norton...
Dougherty at the first Web 2.0 Conference. In their opening remarks, JohnBattelle and Tim O'Reilly outlined their definition of the "Web as Platform"...
them the tools to better monetize and engage with their audiences." JohnBattelle sold the direct sales arm of Federated Media Publishing to LIN Media...
from the original on September 27, 2015. Retrieved August 28, 2015. JohnBattelle (August 13, 2005). "The Birth of Google". Wired. Archived from the original...
citizen of Cyprus". Recode. Vox Media. Retrieved November 10, 2020. JohnBattelle (December 1, 2005). "The 70 Percent Solution: Google CEO Eric Schmidt...
Its Rivals Rewrote the Rules of Business and Transformed Our Culture JohnBattelle (Portfolio Hardcover, 2005) ISBN 1-59184-088-0 How the Web was Born:...
Annie Maude Norton Battelle (January 26, 1865 - March 23, 1925) was a suffragette and philanthropist. Battelle, a Republican, became very active politically...
slammer Julia Engelmann, Selfmade Records founder Elvir Ombergovic and JohnBattelle, founder of Wired magazine. 1200 industry visitors attended the third...
search technology. Domain-specific verticals focus on a specific topic. JohnBattelle describes this in his book The Search (2005): Domain-specific search...
announced 20 September 2005, and the winner announced 24 November 2005. JohnBattelle, The Search: How Google and Its Rivals Rewrote the Rules of Business...
In 1994, JohnBattelle, co-founding editor of Wired Magazine, commissioned Jules Marshall to write a piece on the Zippies. The cover story broke records...
Global Information