Joe Camel (also called Old Joe) was an advertising mascot used by the R. J. Reynolds Tobacco Company (RJR) for their cigarette brand Camel. The character was created in 1974 for a French advertising campaign, and was redesigned for the American market in 1988. He appeared in magazine advertisements, clothing, and billboards among other print media and merchandise.
In 1991, the Journal of the American Medical Association (JAMA) published research indicating that the Joe Camel ad campaign was appealing to children. They found that Joe Camel and the Disney Channel logo were recognized equally among six-year-olds, high school students were more familiar with him than adults, and that Camel's market share among youth smokers had sharply risen. The research led RJR to a lawsuit in California, and a formal complaint from the Federal Trade Commission (FTC) for "unfair practices" by exposing children to smoking. RJR denied the accusations that they were marketing towards children, but voluntarily ended the campaign in 1997 after increased litigation and pressure from American federal agencies.
JoeCamel (also called Old Joe) was an advertising mascot used by the R. J. Reynolds Tobacco Company (RJR) for their cigarette brand Camel. The character...
Cuneo served as Washington counsel in the first case to challenge the JoeCamel cigarette advertising campaign. The action was filed in California state...
The Bactrian camel (Camelus bactrianus), also known as the Mongolian camel, domestic Bactrian camel or two-humped camel, is a large even-toed ungulate...
all racecars, and Camel's corporate logo patch was also required to be on the Nomex driver suit's breast area, featuring JoeCamel smiling and smoking...
California raisins Car Fox Carfax debuted 2008 helps people buy used cars JoeCamelCamel cigarettes 1987–1997 The Campbell's Soup kids Campbell's Soup debuted...
our liberal justice system" alongside Sideshow Bob, Oliver North, and JoeCamel. He was parodied twice in 1993 by Jim Carrey on the American sketch comedy...
anthropomorphic diseased lung, who smokes and coughs, has been compared to JoeCamel and the Marlboro Man. Oliver and his team promoted the cartoon character...
and colorful items. She compares the marketing to the cigarette mascot JoeCamel, who was made to appeal to young people. Researchers from the CDC and...
as J.J. Evans from the sitcom Good Times and cigarette company mascot JoeCamel. The song was included on Nas's fifth studio album, Stillmatic, released...
Club - Papua New Guinea 1982". "Camel Trophy Club - Brazil 1984". "Camel Trophy Club - Madagascar 1987". "Bob and Joe Ives awarded the 1989 RAC Segrave...
"Charles" Zarcone — demoted in 1961, deceased in 1969. 1961–1997 — Joseph "JoeCamel" Caminiti — became boss. 1997–2014 — Peter "Pitch" Picciurro — became...
Flo displays vanity licence plate SHOGRL as a "Motorama 1957 showgirl". JoeCamel 1990s ads feature Las Vegas showgirls Rover Dangerfield a 1991 film features...
gone on view in the gallery setting with his series, Titled (Cowboy). JoeCamel "Industry Documents Library". www.industrydocuments.ucsf.edu. Retrieved...
in an Intrepid RM-1-Chevrolet, during qualifying for the 1991 G.I. Joe's/Camel Grand Prix Presented by Nissan. As of September 2023, the fastest official...
"skewers both sides of the issue", "any child old enough to recognize JoeCamel can tell that underneath the sarcastic joking, this is a bitterly anti-smoking...
Ted's Homosexual Adventure" 2. "Big Bottom" Touch My JoeCamel Lookout! Records 1. "Touch My JoeCamel" 2. "Homosapien" 3. "Trash" 1994 Nine Inch Males EP...
Stamatopoulos, and Leyna Juliet Webber. Jokámel — A JoeCamel parody of the anime series Pokémon following JoeCamel's departure from the cigarette mascot business...
jamming"). One example is a parody of the "JoeCamel" advertising campaign for Camel Cigarettes, with a pseudo JoeCamel in a hospital bed, his head bald and...
JoeCamel, a former advertising mascot for Camel cigarettes Joseph Chamberlain Memorial Clock Tower at the University of Birmingham, England Old Joe,...
The United States Camel Corps was a mid-19th-century experiment by the United States Army in using camels as pack animals in the Southwestern United States...
According to Reynolds American Inc, the JoeCamel campaign in the United States was created to advertise Camel brand to young adult smokers. Class action...
Holocaust Memorial Council in 1998. He was also a figure in ending the JoeCamel advertising and marketing campaign by RJ Reynolds. Lerach successfully...
Camel wrestling (Turkish deve güreşi) is a sport in which two male Tülü camels wrestle, typically in response to a female camel in heat being led before...
cartoon characters in tobacco advertising that might affect children (like JoeCamel, which was popular in the U.S. and in European countries before it was...
Policy Center—which released a report in 1997 describing Eddie Eagle as "JoeCamel with feathers"—Hammer created the program as a way to deter lawmakers...
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