Jim Long information

Jim Long
Jim Long
Birth name	Timothy John Moynihan
Born	February 7, 1943; Worcester, Massachusetts, U.S.
Died	May 30, 2022 (aged 79)
Genres	multiple
Occupations	Music production, master recordings, music publishing, broadcast licensing
Years active	1961–2022

Jim Long (born Timothy John Moynihan; February 7, 1943 – May 30, 2022) was an American entrepreneur, whose pioneering marketing concepts and creative “firsts” are iconic in the broadcast music industry.^[1]^[2]^[3]^[4]^[5]

Experienced in the development of intellectual properties, his business holdings focused on music production, master recordings, music publishing, and broadcast licensing and syndication for the radio, television and film industries. He founded/co-founded numerous broadcast and radio syndication companies, including Dallas-based TM Productions/Starr Broadcasting, FirstCom/Jim Long Music, Long-Pride Broadcasting, and a Nashville-based music and publishing group, OneMusic. At various times, he also held owner interest in 19 radio and TV stations throughout the U.S. His record label, Honest Entertainment, produced Grammy-nominated albums.

^ “Jim Long, the man responsible for launching jingledom into its current phase.” Patoski, Joe Nick. “Texas Monthly” Business, “Cathy Coup, Jingle Writing is a Special art; it’s also a Big Business”. 1972 (pg 152)
^ “Just about anything you hear on a radio – except the news, the time and the temperature – could have first been a product of Jim Long’s imagination.” Fulton, Dennis, “Creative Factory Tune in to Turn Stations Around”, Wi/photos, Dallas Morning News, Business Section, Radio. November 25, 1979 (pg 1, 2H)
^ Clive Calder says “We’re excited about our acquisition of FirstCom and our association with Jim Long. His proven team of executives has a first class reputation for creativity and innovative products and services for the radio industry, as well as film and other growing audio visual markets.” Carnegie, Jim. “Zomba Takes Long Step Into Radio, European Music Firm Buys Production Supplier First Com”. “Radio & Records”, Issue No 842, June 1, 1990 (pg 2, 27)
^ “While some of the most important people in the Dallas jingle scene were writers and musicians, Jim Long was successful and gained respect as a top manager and strategist. He saw trends before others and never let his personal tastes interfere with who he knew would work in the marketplace.” Deutsch, Ken R. LLC, “The Second Jingle Book.”, Maumee, Ohio, www.kenr.com ©2004, (pg 184)
^ Don Worsham refers to Jim Long as “TM had radio guru, Jim Long” (pg 213); He states that “TM perceived as the dominant producer in the ID market place” (pg 250); and that “large presence” of FirstCom in LA as a “major source in the production library music industry . . with Zomba as a 50% ownership (pg 266); Worsham, Don. “The Hits Between the Hits, the History of Radio ID Jingles”, Media Preservation Foundation Press, Longmeadow, MA ©1996 & 2004

[1] “Jim Long, the man responsible for launching jingledom into its current phase.” Patoski, Joe Nick. “Texas Monthly” Business, “Cathy Coup, Jingle Writing is a Special art; it’s also a Big Business”. 1972 (pg 152)

[2] “Just about anything you hear on a radio – except the news, the time and the temperature – could have first been a product of Jim Long’s imagination.” Fulton, Dennis, “Creative Factory Tune in to Turn Stations Around”, Wi/photos, Dallas Morning News, Business Section, Radio. November 25, 1979 (pg 1, 2H)

[3] Clive Calder says “We’re excited about our acquisition of FirstCom and our association with Jim Long. His proven team of executives has a first class reputation for creativity and innovative products and services for the radio industry, as well as film and other growing audio visual markets.” Carnegie, Jim. “Zomba Takes Long Step Into Radio, European Music Firm Buys Production Supplier First Com”. “Radio & Records”, Issue No 842, June 1, 1990 (pg 2, 27)

[4] “While some of the most important people in the Dallas jingle scene were writers and musicians, Jim Long was successful and gained respect as a top manager and strategist. He saw trends before others and never let his personal tastes interfere with who he knew would work in the marketplace.” Deutsch, Ken R. LLC, “The Second Jingle Book.”, Maumee, Ohio, www.kenr.com ©2004, (pg 184)

[5] Don Worsham refers to Jim Long as “TM had radio guru, Jim Long” (pg 213); He states that “TM perceived as the dominant producer in the ID market place” (pg 250); and that “large presence” of FirstCom in LA as a “major source in the production library music industry . . with Zomba as a 50% ownership (pg 266); Worsham, Don. “The Hits Between the Hits, the History of Radio ID Jingles”, Media Preservation Foundation Press, Longmeadow, MA ©1996 & 2004

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