InMobi information

InMobi
Formerly	mKhoj
Company type	Private
Industry	Internet; Digital marketing; Social networking service;
Founded	2007; 17 years ago
Founder	Naveen Tewari; Mohit Saxena; Amit Gupta; Abhay Singhal;
Headquarters	Bangalore, Karnataka, India
Area served	Worldwide
Key people	Piyush Shah (Co Founder of InMobi Group and President & COO, Glance) ; Marc Steifman (CFO);
Products	Glance (including Roposo); Trufactor;
Revenue	₹589 crore (US$74 million) (FY23)
Net income	₹113 crore (US$14 million) (FY23)
Number of employees	2,500
Website	inmobi.com

InMobi (formerly mKhoj) is an Indian multinational technology company, based in Bangalore.^[6]^[7]^[8] Its mobile-first platform allows brands, developers and publishers to engage consumers through contextual mobile advertising.^[9] The company was founded in 2007 under the name mKhoj by Naveen Tewari, Mohit Saxena, Amit Gupta and Abhay Singhal.^[10]

In 2008, it was enhanced from SMS-based services to mobile advertising and rebranded as InMobi. In 2011, InMobi became the first Indian unicorn startup company.^[11] It has 22 offices in 12 countries across 5 continents and employs around 2,500 people.^[12]^[13]

The company is backed by Soft Bank, Kleiner Perkins Caufield & Byers and Ram Shriram's Sherpalo Ventures.^[9]^[14] It raised a total of US$215.6 million in three rounds of funding – US$0.5 million in 2007, US$7.1 million in Series A funding in 2008, US$8 million in Series B funding in 2010, US$200 million in Series C funding in 2011.^[9]

^ "Tech in Asia - Connecting Asia's startup ecosystem". www.techinasia.com.
^ "INMOBI TECHNOLOGY SERVICES PRIVATE LIMITED - Company, directors and contact details | Zauba Corp". www.zaubacorp.com.
^ "Content, Creators and Commerce: How Glance Wants to Lead India's Next Big Online Opportunity".
^ ^a ^b "InMobi Mobile advertising Platform Sees Revenue Jump of 41% in FY23". Exchange4media. Retrieved 27 January 2024.
^ "InMobi lays off 50-70 employees on performance metrics". 23 January 2023.
^ "InMobi and Microsoft partner on cloud-based mobile enterprise marketing platform". VentureBeat. 26 June 2018. Retrieved 23 August 2018.
^ www.ETtech.com (26 June 2018). "InMobi partners Microsoft to offer marketing solutions to enterprises - ETtech". The Economic Times. Retrieved 23 August 2018.
^ Chatterjee, Laharee. "Microsoft, InMobi collaborate to offer marketing capabilities to..." U.S. Retrieved 23 August 2018.
^ ^a ^b ^c "Why did InMobi succeed? It did things differently to compete, explains CEO Naveen Tewari". Firstpost. 7 March 2016. Retrieved 2 February 2017.
^ "InMobi's Naveen Tewari on the benefits of having cofounders "who are different yet similar"". The Economic Times. Retrieved 2 February 2017.
^ Ramakrishnan, N. (18 March 2019). "InMobi: The journey of India's first unicorn". @businessline.
^ Pandya-Wagh, Kinjal (20 October 2015). "India's global ad giant taking on Google and Facebook". BBC News. Retrieved 2 February 2017.
^ "Is Google looking to buy Indian startup InMobi to improve its advertising platform?". Firstpost. 11 March 2015. Retrieved 2 February 2017.
^ Abrar, Peerzada. "InMobi to pay $950,000 for deceptively tracking consumers' locations". The Hindu. Retrieved 2 February 2017.

[1] "Tech in Asia - Connecting Asia's startup ecosystem". www.techinasia.com.

[2] "INMOBI TECHNOLOGY SERVICES PRIVATE LIMITED - Company, directors and contact details | Zauba Corp". www.zaubacorp.com.

[3] "Content, Creators and Commerce: How Glance Wants to Lead India's Next Big Online Opportunity".

[fy23-4] "InMobi Mobile advertising Platform Sees Revenue Jump of 41% in FY23". Exchange4media. Retrieved 27 January 2024.

[5] "InMobi lays off 50-70 employees on performance metrics". 23 January 2023.

[VentureBeat-6] "InMobi and Microsoft partner on cloud-based mobile enterprise marketing platform". VentureBeat. 26 June 2018. Retrieved 23 August 2018.

[www.ETtech.com-7] www.ETtech.com (26 June 2018). "InMobi partners Microsoft to offer marketing solutions to enterprises - ETtech". The Economic Times. Retrieved 23 August 2018.

[Chatterjee-8] Chatterjee, Laharee. "Microsoft, InMobi collaborate to offer marketing capabilities to..." U.S. Retrieved 23 August 2018.

[:0-9] "Why did InMobi succeed? It did things differently to compete, explains CEO Naveen Tewari". Firstpost. 7 March 2016. Retrieved 2 February 2017.

[10] "InMobi's Naveen Tewari on the benefits of having cofounders "who are different yet similar"". The Economic Times. Retrieved 2 February 2017.

[11] Ramakrishnan, N. (18 March 2019). "InMobi: The journey of India's first unicorn". @businessline.

[Pandya-Wagh-12] Pandya-Wagh, Kinjal (20 October 2015). "India's global ad giant taking on Google and Facebook". BBC News. Retrieved 2 February 2017.

[13] "Is Google looking to buy Indian startup InMobi to improve its advertising platform?". Firstpost. 11 March 2015. Retrieved 2 February 2017.

[14] Abrar, Peerzada. "InMobi to pay $950,000 for deceptively tracking consumers' locations". The Hindu. Retrieved 2 February 2017.

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