This article is about the soju brand. For the StarCraft II player who goes by the alias Jinro, see Jonathan Walsh.
HiteJinro Co., Ltd.
Native name
하이트진로
Company type
Public
Traded as
KRX: 000080
ISIN
KR7000141002
KR7000140004
Industry
Beverage
Founded
October 3, 1924 (99 years ago) (1924-10-03)[1]
Headquarters
HiteJinro Building 714 Yeongdong-daero,
Gangnam-gu, Seoul
,
South Korea
Area served
Worldwide
Key people
Kim In-Kyu (President and CEO)[2] Park Moon-Deuk (Chairman)[3]
Products
Soju
Beer
Whisky
Wine
Bottled water
Brands
Chamisul
Hite
Parent
Hite Holdings Co., Ltd. (50.86%)[4]
Website
en.hitejinro.com
Economy of South Korea
History
Five-Year Plans
Saemaul Undong
Heavy-Chemical Industry Drive
Miracle on the Han River
1997 Asian financial crisis
Business culture
Chaebol
Trade policy
Industries
Currency
Communications
Tourism
Transportation
Financial services
Energy
Regional
Regions by GDP per capita
Seoul
Related topics
Science and technology
Cities
v
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HiteJinro Co., Ltd. (Korean: 하이트진로; Hanja: 眞露; Korean pronunciation:[tɕilo]) is a South Korean multinational drink, brewing and distiller company, founded in 1924. It is the world's leading producer of soju, accounting for more than half of that beverage's domestic sales. It also manufactures a variety of other alcoholic beverages including red wine and whiskey. Distilleries are located in Icheon, Cheongwon, and Masan, with the Masan plant geared toward exports. In addition, Jinro produces the Soksu brand of bottled water at a factory in Cheongwon. In 2006, the company was acquired by Hite, a popular beverage company whose main product is beer.
Jinro soju is known by the brand name Chamisul (참이슬), which is the world's most popular liquor. Part of their marketing strategy is to use temperature sensitive paper on their bottle label. A tab in the shape of an Asiatic Toad (the company's mascot) is white when the bottle is warm and becomes blue when the bottle is cold, indicating that the soju is ready to drink.
Jinro has been named the top-selling spirit in the world in the Millionaires' Club 2016, after selling 73.8m 9-litre in the year 2015.[5]
^"HiteJinro > Introduction > History > 1972–1924". Retrieved 5 October 2016.
^"Kim In-Kyu, Hite Jinro Co Ltd: Profile & Biography - Bloomberg". Bloomberg News. Retrieved 5 October 2016.
^"Park Moon-Deuk, Hite Jinro Co Ltd: Profile & Biography - Bloomberg". Bloomberg News. Retrieved 5 October 2016.
^"HiteJinro > Shareholders' Information > Shareholding Structure". Retrieved 5 October 2016.
^"Jinro dominates Millionaires' Club list again". Alacra. 25 May 2016. Retrieved 5 October 2016.
Economy of South Korea "HiteJinro > Introduction > History > 1972–1924". Retrieved 5 October 2016. "Kim In-Kyu, HiteJinro Co Ltd: Profile & Biography...
Hite or HITE may refer to: HiteJinro, a South Korean brewery Hite Brewery Hite (surname) Hite, California, former name of Hite Cove, California Hite, Utah...
(Korean: 참이슬; lit. dew) is a brand of soju manufactured by South Korean company HiteJinro. It is the most popular brand of liquor in the world. Chamisul Original...
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Hyundai HD Hyundai Electric HD Hyundai Heavy HD Hyundai Infracore HD KSOE HiteJinro HL Mando HMM Hotel Shilla Hybe Hyosung Hyosung Advanced Materials Hyosung...
Hyundai HD Hyundai Electric HD Hyundai Heavy HD Hyundai Infracore HD KSOE HiteJinro HL Mando HMM Hotel Shilla Hybe Hyosung Hyosung Advanced Materials Hyosung...
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