Happy Socks is a Swedish manufacturer and retailer of socks, underwear, and swimwear. The company was founded in 2008 by Mikael Söderlindh and Viktor Tell who respectively took on the roles as CEO and creative director. In 2017, Palamon Capital Partners acquired the majority share and Stefan Fragner became CEO. Their merchandise is sold in 90-plus countries, with 12,000 points of sale, as well as online, and over 100 Happy Socks stores. [1]
In addition to its headquarters in central Stockholm, Sweden, in 2018, the company opened its first office abroad in New York City,[2] followed by an office in Munich, Germany in January 2019 in order to operate all wholesale accounts directly.[3]
^Cite error: The named reference Footwear News was invoked but never defined (see the help page).
^Garner, Stephen (19 September 2017). "Happy Socks To Open New York Office To Focus On North American Expansion". Mr Magazine. Retrieved 29 March 2019.
^"Happy Socks: Übernahme der DACH-Region". Textilmitteilunger. 22 November 2018. Retrieved 29 March 2019.
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