Internet hosting which attempts reduction of environmental impact
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Green hosting or eco-friendly hosting is Internet hosting that involves strategies to reduce the environmental impact of their activities.[1] These may include the increased use of renewable energy, planting trees, plants, and grass around and over data centers, and more day-to-day activities such as energy conservation and the use of energy-saving appliances.[1]
Green hosting may also utilize green marketing to ease consumer concerns, and carbon offsetting, the purchasing of green certificates to offset carbon emissions. A deceitful web hosting service may participate in greenwashing where the eco-friendly marketing term does not reflect reality.
^ abKaryotakis, Minos-Athanasios; Antonopoulos, Nikos (2021). "Web Communication: A Content Analysis of Green Hosting Companies". Sustainability. 13 (2): 495. doi:10.3390/su13020495.
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