"Social media bubble" redirects here. For the technology boom and bust phenomenon, see Social media stock bubble.
A filter bubble or ideological frame is a state of intellectual isolation[1] that can result from personalized searches, recommendation systems, and algorithmic curation. The search results are based on information about the user, such as their location, past click-behavior, and search history.[2] Consequently, users become separated from information that disagrees with their viewpoints, effectively isolating them in their own cultural or ideological bubbles, resulting in a limited and customized view of the world.[3] The choices made by these algorithms are only sometimes transparent.[4] Prime examples include Google Personalized Search results and Facebook's personalized news-stream.
However there are conflicting reports about the extent to which personalized filtering happens and whether such activity is beneficial or harmful, with various studies producing inconclusive results.
The term filter bubble was coined by internet activist Eli Pariser circa 2010. In Pariser's influential book under the same name, The Filter Bubble (2011), it was predicted that individualized personalization by algorithmic filtering would lead to intellectual isolation and social fragmentation.[5] The bubble effect may have negative implications for civic discourse, according to Pariser, but contrasting views regard the effect as minimal[6] and addressable.[7] According to Pariser, users get less exposure to conflicting viewpoints and are isolated intellectually in their informational bubble.[8] He related an example in which one user searched Google for "BP" and got investment news about British Petroleum, while another searcher got information about the Deepwater Horizon oil spill, noting that the two search results pages were "strikingly different" despite use of the same key words.[8][9][10][6] The results of the U.S. presidential election in 2016 have been associated with the influence of social media platforms such as Twitter and Facebook,[11] and as a result have called into question the effects of the "filter bubble" phenomenon on user exposure to fake news and echo chambers,[12] spurring new interest in the term,[13] with many concerned that the phenomenon may harm democracy and well-being by making the effects of misinformation worse.[14][15][13][16][17][18]
^Technopedia, Definition – What does Filter Bubble mean? Archived 2017-10-10 at the Wayback Machine, Retrieved October 10, 2017, "....A filter bubble is the intellectual isolation, that can occur when websites make use of algorithms to selectively assume the information a user would want to see, and then give information to the user according to this assumption ... A filter bubble, therefore, can cause users to get significantly less contact with contradicting viewpoints, causing the user to become intellectually isolated...."
^Bozdag, Engin (September 2013). "Bias in algorithmic filtering and personalization". Ethics and Information Technology. 15 (3): 209–227. doi:10.1007/s10676-013-9321-6. S2CID 14970635.
^Huffington Post, The Huffington Post "Are Filter-bubbles Shrinking Our Minds?" Archived 2016-11-03 at the Wayback Machine
^Encrypt, Search (February 26, 2019). "What Are Filter Bubbles & How To Avoid Them". Search Encrypt Blog. Archived from the original on February 25, 2019. Retrieved March 19, 2019.
^Kitchens, Brent; Johnson, Steve L.; Gray, Peter (December 1, 2020). "Understanding Echo Chambers and Filter Bubbles: The Impact of Social Media on Diversification and Partisan Shifts in News Consumption". MIS Quarterly. 44 (4): 1619–1649. doi:10.25300/MISQ/2020/16371. S2CID 229294134.
^ abBoutin, Paul (May 20, 2011). "Your Results May Vary: Will the information superhighway turn into a cul-de-sac because of automated filters?". The Wall Street Journal. Archived from the original on April 5, 2015. Retrieved August 15, 2011. By tracking individual Web browsers with cookies, Google has been able to personalize results even for users who don't create a personal Google account or are not logged into one. ...
^Zhang, Yuan Cao; Séaghdha, Diarmuid Ó; Quercia, Daniele; Jambor, Tamas (2012). "Auralist: Introducing serendipity into music recommendation". Proceedings of the fifth ACM international conference on Web search and data mining. pp. 13–22. doi:10.1145/2124295.2124300. ISBN 9781450307475. S2CID 2956587.
^ abParramore, Lynn (October 10, 2010). "The Filter Bubble". The Atlantic. Archived from the original on August 22, 2017. Retrieved April 20, 2011. Since December 4, 2009, Google has been personalized for everyone. So when I had two friends this spring Google "BP," one of them got a set of links that was about investment opportunities in BP. The other one got information about the oil spill....
^Weisberg, Jacob (June 10, 2011). "Bubble Trouble: Is Web personalization turning us into solipsistic twits?". Slate. Archived from the original on June 12, 2011. Retrieved August 15, 2011.
^Gross, Doug (May 19, 2011). "What the Internet is hiding from you". CNN. Archived from the original on April 9, 2016. Retrieved August 15, 2011. I had friends Google BP when the oil spill was happening. These are two women who were quite similar in a lot of ways. One got a lot of results about the environmental consequences of what was happening and the spill. The other one just got investment information and nothing about the spill at all.
^Baer, Drake. "The 'Filter Bubble' Explains Why Trump Won and You Didn't See It Coming". Science of Us. Archived from the original on April 19, 2017. Retrieved April 19, 2017.
^Cite error: The named reference DiFranzo & Gloria-Garcia 2017 was invoked but never defined (see the help page).
^ abJasper Jackson (January 8, 2017). "Eli Pariser: activist whose filter bubble warnings presaged Trump and Brexit: Upworthy chief warned about dangers of the internet's echo chambers five years before 2016's votes". The Guardian. Archived from the original on March 7, 2017. Retrieved March 3, 2017. ..."If you only see posts from folks who are like you, you're going to be surprised when someone very unlike you wins the presidency," Pariser tells The Guardian....
^Mostafa M. El-Bermawy (November 18, 2016). "Your Filter Bubble is Destroying Democracy". Wired. Archived from the original on March 9, 2017. Retrieved March 3, 2017. ...The global village that was once the internet ... digital islands of isolation that are drifting further apart each day ... your experience online grows increasingly personalized ...
^Drake Baer (November 9, 2016). "The 'Filter Bubble' Explains Why Trump Won and You Didn't See It Coming". New York Magazine. Archived from the original on February 26, 2017. Retrieved March 3, 2017. ...Trump's victory is blindsiding ... because, as media scholars understand it, we increasingly live in a "filter bubble": The information we take in is so personalized that we're blind to other perspectives....
^Holone, Harald (June 2016). "The filter bubble and its effect on online personal health information". Croatian Medical Journal. 57 (3): 298–301. doi:10.3325/cmj.2016.57.298. PMC 4937233. PMID 27374832.
^Haim, Mario; Arendt, Florian; Scherr, Sebastian (February 2017). "Abyss or Shelter? On the Relevance of Web Search Engines' Search Results When People Google for Suicide". Health Communication. 32 (2): 253–258. doi:10.1080/10410236.2015.1113484. PMID 27196394. S2CID 3399012.
^"Medical Misinformation and Social Harm in Non-Science Based Health Practices: A Multidisciplinary Perspective". CRC Press. Archived from the original on August 4, 2020. Retrieved April 22, 2020.
A filterbubble or ideological frame is a state of intellectual isolation that can result from personalized searches, recommendation systems, and algorithmic...
little evidence for the filterbubble. On the contrary, a number of studies trying to verify the existence of filterbubbles have found only minor levels...
in have become so relevant. Such a problem has been coined as the "filterbubble" by author Eli Pariser. He argues that people are letting major websites...
Look up bubble, bubbles, or bubbling in Wiktionary, the free dictionary. Bubble, Bubbles or The Bubble may refer to: Bubble (physics), a globule of one...
organization. His bestselling book, The FilterBubble: What the Internet Is Hiding from You, introduced the term “filterbubble” to the lexicon. He is currently...
Definition – What does FilterBubble mean? Archived 2017-10-10 at the Wayback Machine, Retrieved October 10, 2017, "....A filterbubble is the intellectual...
evidence. In social media, confirmation bias is amplified by the use of filterbubbles, or "algorithmic editing", which display to individuals only information...
the same. Another issue in mainstream media is the usage of the filterbubble, a "bubble" that has been created that gives the viewer, on social media platforms...
system Ethics of artificial intelligence – Ethical issues specific to AI Filterbubble – Intellectual isolation involving search engines Generative artificial...
tailored to users, effectively isolating users in what he defined as a filterbubble. Pariser holds algorithms used in search engines such as Google Search...
left, and center, with a mission to show readers news outside their filterbubble and expose media bias. AllSides is the brainchild of John Gable who...
content results in filterbubbles, a term coined by digital activist Eli Pariser that refers to the polarized ideological bubbles that are created by...
whether the engine provides personalization (alternatively viewed as a filterbubble). Defunct or acquired search engines are not listed here. Current search...
taste to keep them engaged. However, this leads to the formation of a filterbubble that starts to refrain users from diverse information. Users are left...
results for the particular user. Such filtering may also have side effects, such as the creation of a filterbubble. Changes in Google's search algorithm...
doomscrolling, the brain may feel under threat and shut off its "bad news filter" in response. In a study where researchers manipulated the left IFG using...
mass-communications business, with emphasis on Chomsky's ideas and career. Filterbubble Inverted totalitarianism Media bias Media imperialism Michael Parenti...
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2017). "Self-hosted search option is a new approach to bursting the filterbubble". Naked Security. Archived from the original on September 4, 2017. Retrieved...
rather than filtering Enterprise bookmarking Firefly (website), a defunct website which was based on collaborative filteringFilterbubble Page rank Preference...
with a wider range in the results, avoiding the filterbubble effect. Collaborative filteringFilterbubble Recommendation system Harper, Christopher (April...
than in a Google-endorsed formal capacity User intent "Measuring the FilterBubble: How Google is influencing what you click". DuckDuckGo Blog. 2018-12-04...
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