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Essence Music Festival
En Vogue performing on the main stage at the Essence Music Festival
Genre
R&B • Soul • Funk • Gospel • Blues • Hip-Hop • Jazz • Reggae • New Jack Swing
Dates
4 July weekend
Location(s)
Caesars Superdome New Orleans, Louisiana
Years active
1995–2019, 2021 (virtual)–
Attendance
500,000
Website
Essence.com
The Essence Festival, known as "the party with a purpose", is an annual music festival which started in 1995 as a one-time event to celebrate the 25th anniversary of Essence, a magazine aimed primarily towards African-American women. It became the largest African-American culture and music event in the United States.[1][2][3][4][5][6][7] Locally referred to as the Essence Fest, it has been held in New Orleans, Louisiana, since 1995 except in 2006, when it was held in Houston, Texas, due to Hurricane Katrina's effect on New Orleans and 2020 when it was cancelled. A spinoff iteration of the festival was also held in Durban, South Africa, in November 2016. The festival features artists simultaneously performing on a main stage as well as four standing-room only superlounge stages.
In 2008, for the first time since its 1995 inception, the festival was not produced by the original producer team. Instead, Essence Communications, owner of the festival and the Essence magazine, contracted Rehage Entertainment Inc.
Starting 2013, Solomon Group became the Producer of Essence Festival.[8]
In 2013, MSNBC broadcast live from the Essence Festival.[1][9] MSNBC returned for the 2014 festival.[10]
2020 saw the event get cancelled with the COVID-19 pandemic to blame; the 26th is deferred to 2021, virtually.
Essence announced its return in 2022 to live event with The Walt Disney Company serving as sponsor.[11]
Much of the 2017 film Girls Trip was filmed on location during the 2016 festival, casting over 5000 background actors[12] with several scenes filmed afterward to recreate elements of the festival.
^ ab"MSNBC at Essence Festival: a view from Studio Square | MSNBC". Tv.msnbc.com. 2013-10-13. Retrieved 2015-11-23.
^"Street closures possible downtown during Essence Fest, city officials say". Nbcnews.com. Archived from the original on 5 July 2013. Retrieved 27 January 2022.
^"MSNBC to Broadcast Live from 2013 ESSENCE FESTIVAL". Tv.broadwayworld.com. 2015-11-17. Retrieved 2015-11-23.
^"Essence Music Festival with Mary J. Blige". The New York Times. Retrieved 2015-11-23.
^"Essence, MSNBC Team For 2013 Fourth Of July Weekend Festi | Shadow and Act". Blogs.indiewire.com. 2013-05-20. Retrieved 2015-11-23.
^"On the Concert Stage Bet Festival Offers a Broad Brand Experience". The New York Times. Retrieved 2015-11-23.
^"2007 Essence Music Festival 'Coming Home' to New Orleans July 5, 6, 7". Crt.state.la.us. Archived from the original on 2010-12-04. Retrieved 2007-04-17.
^"Essence This Time: A Festival Evolving". NPR.org. Retrieved 2017-08-04.
^Whitaker, Morgan. "Steve Harvey talks success and manhood at Essence Fest". MSNBC. Retrieved 2015-11-23.
^"Growing Hope at the ESSENCE Festival™". MSNBC. Retrieved 2015-11-23.
^Osbourne, Aussie. "Walt Disney To Be Exclusive Entertainment Sponsor Of 2022 ESSENCE Festival Of Culture". Aussie Osbourne. Aussie Osbourne. Retrieved 3 June 2022.
^"Casting for 'Girls Trip' During Essence Fest". Central Casting. 2018-07-02. Retrieved 2020-10-02.
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