"Enchule" | ||||
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Single by Rauw Alejandro | ||||
from the album Afrodisíaco | ||||
Language | Spanish | |||
Released | September 17, 2020 | |||
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Length | 3:05 | |||
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Songwriter(s) | Raúl Alejandro Ocasio Ruiz "Rauw Alejandro" | |||
Producer(s) |
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Rauw Alejandro singles chronology | ||||
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Music video | ||||
"Enchule" on YouTube |
"Enchule" (Puerto Rican slang for "a romantic obsession") is a song recorded by Puerto Rican singer Rauw Alejandro for his debut studio album, Afrodisíaco (2020). It was written by Alejandro, while the production was handled by Mr. Naisgai and Eydren con el Ritmo. The song was released for digital download and streaming by Sony Music Latin and Duars Entertainment on September 17, 2020, as the third single from the album. A Spanish language pop song, it was noted by the media for being different with Alejandro's usual reggaeton aesthetic, and is a love song, in which he expresses the feelings of the person on the stage where he know he has fallen in love.
"Enchule" received positive reviews from music critics, who complimented the singer's vocals. The track was nominated for La Coreo Más Hot at the 2021 Premios Juventud. It was commercially successful in Spain, reaching the top 10 in the country and being certified platinum. An accompanying music video, released simultaneously with the song, was directed by Gustavo "Gus" Camacho. It depicts Alejandro traveling to different parts of the world in the search of love. He is shown dancing in Tokyo streets, in front of the Eiffel Tower, near the Egyptian pyramids, and up in the clouds. His choreography was praised by the critics and the video was nominated for Best Latin Video Choreography at the 2020 Latin Music Official Italian Awards.