David Allen Aaker (born February 11, 1938) is an American organizational theorist, consultant and Professor Emeritus at the University of California, Berkeley's Haas School of Business, a specialist in marketing with a focus on brand strategy.[2] He serves as Vice Chairman of the San Francisco-based growth consulting company Prophet.[3]
^"MBA Prof Of The Year: Stanford's Jennifer Aaker". Poets and Quants. January 1, 2019. Retrieved October 26, 2021.
^St. John, Olivia (January 21, 2013). "Made in USA makes comeback as a marketing tool". USA Today.
^Paul, Sullivan (January 5, 2018). "There's More to Naming a Company After Yourself Than Ego". New York Times. Retrieved 7 January 2018.
David Allen Aaker (born February 11, 1938) is an American organizational theorist, consultant and Professor Emeritus at the University of California,...
Lee William Aaker (September 25, 1943 – April 1, 2021) was an American child actor, producer, carpenter, and ski instructor known for his appearance as...
Distinguished Teaching Award. Aaker was born in Palo Alto, California to Kay Aaker and DavidAaker, a professor and brand consultant. Aaker attended the University...
Aaker or Åker is a surname. Notable people with the surname include: DavidAaker (born 1938), American business consultant and author Drengman Aaker (1839–1894)...
list includes notable authors of books on marketing and/or advertising. DavidAaker Marty Appel Edward Bernays Leonard Berry (professor) Chris Brogan Leo...
of Marketing. p. 13. ISBN 978-1-135-38710-5. Building Strong Brands, DavidAaker, E.T. Grether Professor of Marketing Strategy at the Haas School of Business...
frame in which a brand will evolve and define itself, or in the words of DavidAaker, "…a unique set of brand associations that the brand strategist aspires...
contemplate their value. Some of these techniques are described below. DavidAaker, a marketing professor and brand consultant, highlights ten attributes...
characters References DavidAaker (born 1938), American organizational theorist David Aardsma (born 1981), American baseball player David Abagna (born 1998)...
marketing/ management strategist; noted for the product/market growth matrix DavidAaker - highly awarded educator and author in the area of marketing and organisational...
Programs (2024). DavidAaker – Professor Emeritus of Marketing Strategy; current Vice Chairman of the Prophet, creator of the Aaker Model, and 2015 Marketing...
Jedediah P. Aaker (born May 22, 1975) is a musician, performer and a theatrical producer. He is also the cofounder of the Portland Beardsmen. He has worked...
J K L M N O P Q R S T U V W X Y Z See also References External links DavidAaker (born 1938) - marketing, brand strategy Wil van der Aalst James Abegglen...
marketing/ management strategist; noted for the product/market growth matrix DavidAaker - highly awarded educator and author in the area of marketing and organisational...
American Statistician. 36 (4): 355. doi:10.1080/00031305.1982.10483046. DavidAaker (2014) Comments on Ralph Day's JMR Editorship — 1969 to 1972. Journal...
of Gunsmoke". MeTV. Chicago. February 19, 2020. Retrieved July 13, 2020. Aaker 2017, p. 1810. "Amanda Blake Then & Now!". Albany Daily News. Retrieved...
the Committee for a Responsible Federal Budget. He is married to Karen Aaker Minge, originally of Gaylord, Minnesota. They have two sons. *Write-in and...
President, Chief marketing & Commercial Officer, The Coca-Cola Company DavidAaker, Vice-chairman of Prophet Brand Strategy and Professor Emeritus of Marketing...
married Shan Griffiths, and had two more children, Ryder and India. Everett Aaker, Television Western Players, 1960-1975: A Biographical Dictionary, page...
and cancer in Sherman Oaks, California. "David Brian". Los Angeles Times. Retrieved November 11, 2018. Aaker, Everett (2006). Encyclopedia of Early Television...
photograph of Gunsmoke radio cast in character, wearing western costumes Aaker, Everett (25 May 2017). Television Western Players, 1960-1975: A Biographical...
Television. Jefferson, NC: McFarland & Company. p. 123. ISBN 9780786400218. Aaker, Everett (2017). Television Western Players, 1960-1975: A Biographical Dictionary...
sociology. "Barbara Bain". Hollywood Walk of Fame. Retrieved May 7, 2016. Aaker, Everett (2006). Encyclopedia of early television crime fighters. McFarland...
photographer, for which he had a passion. Ewing resided in Morro Bay, California. Aaker, Everett (May 16, 2017). Television Western Players, 1960–1975: A Biographical...
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