Crown Royal, originally known as Seagram's Crown Royal, is a blended Canadian whisky brand created by Seagram and owned by Diageo since 2000.[1] Production of Crown Royal is done at Gimli, Manitoba, while the blending and bottling of the whisky are done in a facility in Amherstburg, Ontario.
The whisky was introduced in 1939 by Samuel Bronfman for the 1939 royal tour of Canada. The whisky was sold exclusively in Canada until the 1960s, when it was first introduced to international markets. It is the top-selling brand of Canadian whisky in the United States.[2]
^The Bronfmans: The Rise and Fall of the House of Seagram; Nicholas Faith; Thomas Dunne Books - May 30, 2006 - ISBN 0-312-33219-X
^"January/February 2001 Canadian Whisky". BeverageNet.net. Archived from the original on October 13, 2007.
CrownRoyal, originally known as Seagram's CrownRoyal, is a blended Canadian whisky brand created by Seagram and owned by Diageo since 2000. Production...
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