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Counter Culture Coffee
Industry
Retail coffee
Founded
1995; 29 years ago (1995)
Founder
Brett Smith and Fred Houk
Headquarters
Durham, North Carolina
Products
Coffee beans, Coffee drinks, Educational programs
Website
counterculturecoffee.com
Counter Culture Coffee is a Durham, North Carolina based coffee roasting company[1] founded in 1995. It has regional training locations in Asheville, NC; Atlanta; Boston; Charleston, SC; Chicago; Durham, NC; Emeryville, CA; New York City; Philadelphia; and Washington, D.C.[2] Counter Culture training centers provide education in the fundamentals of preparing and serving coffee and serve as classrooms and event spaces. Training centers are not only for vendors of Counter Culture Coffee but are also available to anyone interested in coffee production. Training centers also host competition training, food events with guest chefs, and professional workshops.[3]
Counter Culture Coffee buys primarily from small coffee producers at prices between $1.30 and $25 a pound.[4] As such, they are regarded as a "boutique" coffee roaster, a company which sources from multiple small estates and cooperatives rather than a single large grower.[5]
^Han, Joanna. "An Interview With Counter Culture Coffee's Erin McCarthy". Kinfolk. Archived from the original on 21 December 2013. Retrieved 16 February 2014.
^"Why We Love Counter Culture Coffee". 14 November 2012. Archived from the original on 21 February 2014. Retrieved 17 February 2014.
^Kim, Jane (31 October 2013). "Counter Culture Coffee Training Center / Jane Kim Design". ArchDaily. Retrieved 16 February 2014.
^Kim Fellner (19 June 2008). Wrestling with Starbucks: Conscience, Capital, Cappuccino. Rutgers University Press. p. 133. ISBN 978-0-8135-4506-6.
^Deirdre Mayer Dougherty (2008). "A Sense of Taste with a Sense of Place": Coffee Identities Across the United States and El Salvador. p. 27. ISBN 978-0-549-73594-6.
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