Residence used by internet celebrities for content creation
A content house, or also known as a collab house, creator house, content collective or influencer group,[1] is a residential property which is most commonly used by internet celebrities, social media influencers or content creators in order to provide a focus on creating content for social media platforms, such as YouTube, TikTok, and Instagram.
Content houses are intended to provide a fertile ground for influencers to help provide content for their viewers, in addition to helping grow their profile and brand through collaborations with other members of the house.[2] They are most associated with the users of TikTok, a video-sharing social networking service; and have been referred to as "TikTok houses".[3]
^Lorenz, Taylor (May 21, 2020). "Delayed Moves, Poolside Videos and Postmates Spon: The State of TikTok Collab Houses". The New York Times. Retrieved December 3, 2020.
^Singh, Katherine. "What Is a Content House and Does Every TikTok Star Live in One? - Flare". www.flare.com. St. Joseph Communications. Archived from the original on November 17, 2020. Retrieved December 3, 2020.
^Barrett Swanson. "The Anxiety of Influencers". Harper's Magazine. Retrieved May 26, 2021.
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