Chocos is a breakfast cereal manufactured by Kellogg's and sold in certain European and Middle-Eastern countries as well as India.[1] They are usually shaped in 'scoops'. The usual flavor that they come in is chocolate. There are a variety of flavors and shapes that they come in.[2][3]
It is a hugely popular cereal in India.[2] The mascot of Chocos in India was Chocos the Bear until 2005 when he was replaced by Coco the Monkey[citation needed], who is also the mascot of Cocoa Krispies.[4][failed verification] In Europe, the mascot was substituted in 2009.
The cereal itself is similar to Chocapic. Often, Chocos is involved with promotional styles that utilizes various movie characters, such as Spiderman.[5]
^"Kellogg's to bring out Chocos 'Star Wars Episode III' pack" - Indian Television
^ ab"Kellogg’s launches kids’ engagement marketing campaign for Chocos" - Exchange 4 Media Archived 2011-09-29 at the Wayback Machine
^"Kellogg Aims For A Bigger Bite Of Breakfast Cereal Market" - The Financial Express
^"Kellogg's Chocos readies new interactive contest for kids" - Indian Television
^"Kellogg's caught in `Spider mania' — Launches web-shaped cereals"- Hindu Business Line
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