The California Milk Processor Board is a nonprofit marketing board funded by California dairy processors and administered by the California Department of Food and Agriculture. It is most well known for its Got Milk? advertising campaign.
The organization was created in 1993 to counter falling sales of milk as Americans switched to soft drinks, health drinks, and other beverages.[1]
The board is separate from the California Milk Advisory Board, which created the Happy Cows campaign and supports the Californian dairy industry.
^Anna Cearley. "Milk board wants Licuados to blend in:State group pushes Latin American treat to add to bottom line". San Diego Union-Tribune.
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spread to California, first among Mexican-Americans and at Mexican restaurants and food trucks. In 2002, the CaliforniaMilkProcessorBoard spent $1.5...
seating. It was formerly sponsored by the CaliforniaMilkProcessorBoard, progenitors of the famous Got Milk? campaign. [citation needed] Beginning in...
Milkquarious, a promotional short film released by the CaliforniaMilkProcessorBoard, creators of the "Got Milk?" campaign. Hursley played the film's protagonist...
only 2.14 billion pounds of almond milk. Sustainability strategies implemented by the Almond Board of California and almond farmers include: tree and...
Bernard Milk (May 22, 1930 – November 27, 1978) was an American politician and the first openly gay man to be elected to public office in California, as a...
more than $9.2 billion in 10 years. CaliforniaMilkProcessorBoard's "Got Milk?" — increased milk sales in California and has spawned many parodies since...
of food processing, pasteurization (also pasteurisation) is a process of food preservation in which packaged and unpacked foods (e.g., milk and fruit...
California's largest food export. The company produces almonds and almond-derived products in various forms, including roasted almonds, almond milk,...
"Aaron Burr" commercial as part of the "Got Milk?" ad campaign for the CaliforniaMilkProcessorsBoard in 1993, which also won a Grand Prix Clio Award...
the same as regular coconut milk products which are meant for cooking, not drinking. A sweetened, processed, coconut milk product from Puerto Rico is...
Milk is a white liquid food produced by the mammary glands of mammals and the caecilian Siphonops annulatus. It is the primary source of nutrition for...
A2 milk is a variety of cows' milk that mostly lacks a form of β-casein proteins called A1, and instead has mostly the A2 form. Cows' milk like this was...
coiffed, milk powered, faux rock God 'White Gold'. He wields a milk filled 'One Gallon Axe' guitar in the CaliforniaMilkProcessingBoard's ad campaign...
raw milk for consumption. Raw milk makes up a small proportion of US general population milk consumption. However, some claim the demand for raw milk has...
Dairy Council of California is funded by California's dairy farmers and milkprocessors through assessments collected by the California Department of Food...
raw milk ingredients for domestic production. Driftwood Dairy Holding Corporation, El Monte, California, USA. Major Californianprocessor of milk and...
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