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Bread Financial information


Bread Financial Holdings, Inc.
FormerlyAlliance Data Systems Corporation (1996–2022)
Company typePublic
Traded as
  • NYSE: BFH
  • S&P 600 component
Industryfinancial services
FoundedApril 22, 1983; 41 years ago (1983-04-22)
Headquarters
Columbus, Ohio
,
U.S.
Area served
  • United States
Key people
Ralph Andretta (president & CEO)
ProductsCredit cards
RevenueDecrease US$4.521 billion (2020)
Operating income
Decrease US$888.4 million (2020)
Net income
Decrease US$213.7 million (2020)
Total assetsDecrease US$22.547 billion (2020)
Total equityDecrease US$1.521 billion (2020)
Number of employees
~8,000 worldwide (2023)
Subsidiaries
  • Comenity Bank
  • Comenity Capital Bank
Websitebreadfinancial.com
Footnotes / references
[1]

Bread Financial Holdings, Inc. is an American publicly-traded provider of loyalty and marketing services, such as private label credit cards, coalition loyalty programs, and direct marketing, derived from the capture and analysis of transaction-rich data.

  1. ^ "Alliance Data Systems Corporation 2020 Annual Report (Form 10-K)". sec.gov. U.S. Securities and Exchange Commission. February 26, 2021.

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